Christine Comaford is a businesswoman, author and serial entrepreneur. She has founded and sold five businesses including Artemis Ventures and First Professional Bank, which was acquired by Union Bank.
This is not a business book. This is also not a career development book. It is, however, a narcissistic view from an ego-driven woman who started out by thinking she could learn much from billionaires by sleeping with them. Do not be deceived into thinking that this book can 鈥渞ock your world鈥� as the author claims. The author presents herself as a name-dropping, flippant, superficial high school drop-out who obviously thinks she has something to share with the world. She doesn鈥檛.
Interpretation of the rules she expounds: 1. Make liberal 鈥� virtually exclusive 鈥� use of the first person singular pronoun. 2. Lie your way into a job interview (鈥渟he鈥� checked 鈥渕ale鈥� on the job application). 3. Pursue further deceit whenever possible (shorten your name to 鈥淐hris鈥� so people might think you are not a woman). 4. Suggest that making a 鈥渇ew million鈥� is trivial, even if it is during a time when the Internet craze was turning do-nothing geeks into multi-millionaires. 5. Put up with a lecherous negotiator who continues to let his hand roam onto your thigh and invites you to a strip club so you can close a business deal and then call him a 鈥渄ecent guy鈥�. 6. Shake hands in a way that betrays your sincerity. 7. Believe you can be a leader just because you want it, not because you have learned it. 8. Allow yourself to be taken by a swindling 鈥渟piritual leader鈥� and contribute to his wealth with your earned wages. 9. Believe you can do anything just because you will it to be so. 10. Propose a confused blend of Buddhism and New Age thinking to gain 鈥渋nner strength鈥�.
With so many thoughtful, helpful, and insightful writers who have demonstrated true leadership, why one would waste his or her time with this book is beyond the understanding of this reviewer, duped into thinking it was worthwhile. It wasn鈥檛.
Christine Comaford-Lynch, a successful entrepreneur, outlines ten life and leadership lessons to help you achieve your dreams and goals.
Several nuggets include: 1. If you're an intrapreneur (an innovative maverick in a large organization), behave like an entrepreneur within the company and you'll shine
2. Your life is built on the people you meet and what you create together
3. A leader is someone people choose to follow
4. Hire the fantastic four: visionaries, leaders, implementers, and infrastructure builders
5. Encourage a culture of course correction
6. Achieve escape velocity---the energy to bypass entrenched customers and entrenched ideas
7. Golden Rule of Hiring: hire slowly and fire quickly
8. If you want happiness for a lifetime, help others
I used to review business books for a management magazine, so I've read a ton of books like this -- the "secrets" to getting ahead. Unfortunately, this book reads like more of a kiss-and-tell than a business how-to guide to success (the author lost all credibility when she started name-dropping about her affairs with Bill Gates and Larry Ellison).
I was eager to read this slim volume because the author -- a model-turned-monk-turned-programmer-turned-millionaire -- seemed to have a heck of a background to draw from. But instead of this being a concise instruction manual, it's a catch-as-catch-can recounting of various "rules" the author learned over her somewhat schizophrenic life. I wasn't sure if it was "do as I did" or "don't do as I did." Nothing was presented in any sort of cohesive fashion, so I found it nearly impossible to follow. Also, often major pieces of the story seemed to be missing (what was up with her guru-turned-criminal??).
I would skip this book unless you want a bit of an insider's look at how Bill Gates' mom used to plan his life (via whiteboard).
What a terrible book! Should be called the 12 secrets... 11. Sleep with powerful men. 12. Lie and misguide others into thinking you are something you aren't.
鈥楻ules for renegades鈥� is an oxymoron. Renegades don鈥檛 have rules. They are not interested in rules. In fact, everything renegades stand for is to abolish the current set of prescribed rules that they are living under. That makes them renegades, their disgust for rules. So what in god鈥檚 name would a renegade want with rules I do not understand. A better question is why would a renegade want a book telling them which rules to follow?
This confusion is very much at the heart of Christine Comaford-Lynch鈥檚 book Rules for Renegades - How to Make More Money, Rock Your Career and Revel In Your Individuality. The object of this book is to teach the reader how to be themselves and achieve wild success in the meantime. Here, like the accuracy of the title, it fails miserably.
鈥淭hink you need to become more like someone else to succeed? Forget it.鈥�
Told through a series of entertaining and unapologetic stories, Rules for Renegades, shares the valuable lessons Comaford-Lynch has learned through her wild ride of a life. These stories are engaging, the lessons important and the wisdom, although sometimes misguided, is certainly present.
What is confusing about this book is that not once is it ever acknowledged that Comaford-Lynch is so far and outlier that she is not even on the page. She is a high school dropout, model, programmer, geisha, venture capitalist, serial entrepreneur and more, who has made, lost and remade more millions of dollars than most of us could ever imagine.
She is ultra driven, confident, courageous, intelligent, savvy, relentless and at least a bit damaged. Only someone this renegade could imagine renegades following rules. The rest of us could only pretend we have the heart, drive and utter audacity that she has in abundance. We are a breeze, Comaford-Lynch is a category 5 hurricane.
鈥淯nless you change the present, the past will predict the future.鈥�
And this is where the significant problem of this book lies, in its disconnect with the average reader. Is this book entertaining? Yes. Is there some valuable advice? Yes. Can you imagine living a life like the author? Hell no.
This book is inspiring and motivating but feels like getting a painting lesson from Dali. You can be told what to do, but that doesn鈥檛 mean your painting will come out looking anything like 鈥淭he Persistence of Memory鈥� or 鈥淭he Temptation of Saint Anthony鈥�.
Read Rules for Renegades and realize that there are people out there who are living 110% of their life the way they want to, come hell or whatever. And if that gets you to go a little harder and a little farther than it will be worth it.
Overall Score: 2.8 / 5
In a Sentence: Comaford-Lynch and her book are wild weather, dress appropriately
From reading this, I'm not entirely sure Christine Comaford-Lynch isn't just a narcissist who's figured out how charity work works, but I'm also pretty sure that's exactly the kind of personality that can thrive under capitalism. The kind of extroverted, overly-confident personality that just has zero qualms whatsoever about thinking they're great without stopping to actually take stock of whether it's true or not. A kind of personality you'll often see in clinical narcissists. It is a lot safer to learn those skills out of a book than it is to learn them from someone in person, and it's pretty straightforwardly explained here. I definitely think I learned some self-worth reading it, and it was easy to keep a solid rein on myself without veering into complete corporate monster territory when I did.
I think we'd be in trouble if a clinical narcissist found this, but they usually figure out these things on their own. Some people just seem to be born without shame. At least Comaford-Lynch had to learn it the hard way, and was cool enough to write a book teaching it in a format that's accessible enough for the average person to understand.
This book vacillated between being inspirational, giving business advice, and the author's personal stories--dating Bill Gates (yes, that Bill Gates) etc. It was too difficult for me to keep transitioning with where she was going. The business advice didn't fit me as I'm not making 3-4 million dollars, don't have current funds to employ others,etc. So, chaotic, jumpy book, with advice not practical to me led to a one star rating and a desire to find a business book written for someone starting on a much smaller scale.
With a title like "Rules for Renegades", I expected a book with traditional business platitudes. But I found a great "How I did it" book with unique stories and specific advice. I'm pleasantly surprised!
Christine is a master of:
1. Fermi estimates. 2. Stepping outside social norms when it makes sense to do so. 3. Just going for it.
Disclaimer: I skimmed this book. Despite the title, it's more autobiography than business advice book, although she does give some advice. Overall, I didn't find this book to have a lot of wisdom, and I wouldn't recommend it over other business books. Although a couple of favorite stories stand out in my memory: one, Comaford was working at Microsoft as an early temp (back in the days of t-dashes) and her team of temps was told they had to find FTE jobs or sign up with contracting agency Volt by the end of the week. Comaford-Lynch put up her hand and said, "I have a company and I'll charge half as much overhead as Volt." She got 35 of her coworkers to sign up. Immediately after the meeting, she called a company that set up a Delaware corporation for her, she hired a payroll service, and she rented office space.
It reminds me of how Virgin Airlines got started: Branson was on a flight to the Virgin Islands that got cancelled, so he chartered a plane (despite not having enough money for it) and then went to the other booted passengers and told them that a ride on Virgin Airlines would be $29 each. They all went for it and he was able to pay for the plane. Both are cases of "start before you're ready."
The second story I liked from Comaford-Lynch was that she was making sales calls for her now-established consulting company and not getting anywhere. She heard that a big competitor had gotten the contract she had just tried for, so she waited in the client's parking lot and saw the big-name consultants coming out. She realized that they were all wearing suits and conservative haircuts, and she had wild hair and dressed in Ross Dress for Less separates. She went out and got a haircut and suit, and she scored at her next sales call.
What I didn't care for as much were the stories about her dating tech CEOs Bill Gates and Larry Ellison. She does say very early in the book that she's been driven her whole life by her father's statements that he wished she had been a boy and that as a girl, she'd never be pretty enough or good enough. And I was glad that she ended up deciding to become a tech CEO herself rather than just dating them. But although the stories were painful, I appreciated Comaford-Lynch baring her warts-and-all self, because that allows the rest of us to learn. And there are few enough stories of women running large tech companies for us to learn from.
Rules for Renegades by Christine Comaford lays out practical 鈥� though sometimes astounding 鈥� insights that will help anyone in their work or daily living, or for their entrepreneurial ventures or professional work.
The CEO and founder of five companies, author Christine Comaford has over 20 years of experience with Microsoft, Adobe, Apple and Lotus. She has also assisted several Fortune 1,000 companies as well as small businesses to success.
Drawing from her professional life, she draws lessons from her life, be it successes or failures, as she eventually heads towards financial independence. All of this she packs into her New York Times bestseller book in ten life lessons namely:
1. Everything's an illusion, so pick one that's empowering 2. An MBA is optional, a GSD is essential 3. Problems + Pain = Profit 4. Build power instead of borrowing it 5. Rock rejection and finesse failure 6. Learn to love networking 7. Only you can lead your life 8. Work your money mojo 9. Resign as general manager of the universe 10. Don't just do something, stand there
What's more, the author has also included in her book links to sample business plans and outlines, tutorials and marketing techniques, as well as self-help tools online. Comaford's free online resources could be found .
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This entire review has been hidden because of spoilers.
In spite of the oxymoronic title, there is a fairly interesting read. It's definitely focused on entrepreneurs, but there is also some application for what the author calls "intrapreneurs," which are people inside of companies trying to stretch themselves and make a difference. The anecdotes around dating Bill Gates and Larry Ellison are quite entertaining, and she does include them in a plausibly instructive, rather than purely voyeuristic, fashion. Her stories around how she started her earliest companies are also quite entertaining, and fascinating for the pure chutzpah that she demonstrated. The chapter on Networking includes accounts of her meeting the Clintons, and that is illuminating as well. All in all, I'd recommend it for the business book-reading, plus anyone who wants to get some entertainment value out of the stories in the early part of the book. The latter parts do get deeper into areas that are more closely aligned with entrepreneurial stuff, so you can always end early.
I just finished this book. It gave me a lot of insight, above and beyond simply starting or running a business.
It did bug me that there was a section after each chapter summarizing the main points. I would be reading, really get into it, and then have the reminder that I'm reading a book for people who don't seem to have it all together business sense wise.
Good writer, though. The stories were very revealing and refreshing.
Good read, just not for me. There's some very informative information, though its more focused towards the Silicon Valley crowd. The anecdotes are quite funny but in the end its just another formulaic self-help book, which ends up bending the truth in order to prove the point its trying make. I really could never get through any of these and this was no exception.
A great reminder that the kind of life you dream about having is available - just get moving on it!
You have to parse through some things I wouldn't really agree with in terms of "The Secret" and "The Law of Attraction", but there are some great stories of a person achieving her goals!
I read the other (updated?) version that has a different title. Decent book -a quick read as most of it is common sense stuff. I liked the idea that most situations and outlooks are illusions that can be changed -so go create the life you want.
I'm not interest about business, but this book told business from the other side. I think it's like self-help and inpiring book, coz Chriz told about her experience in business. I like it, and make me "see" what must I do to get my dream... :)
Loved it, it's morale booster and for people far away from the silicon valley world a non genius insider look gives you a different perspective. Christine is in any discipline an example of life, and every chapter has great take aways. As a yogi in the IT world, its hard not to fall for her.
... a fun read, with some easy-to-implement practices to improve your personal and professional footprint, though tough to imagine most readers would have the "Huev贸n" that she does.
This self made entrepreneur knows how to make a book interesting and readable. The know-how and experiences are exciting and very revealing. She does tell it like she experienced it.
Very entertaining and educational. She breaks down the "how" into reasonable, achievable steps. I wish she were my friend! I needed this information years ago.
Great motivational book for entrepreneurs. The Author goes into too much detail about her personal successes and failures but if you weed through the excess the main message can be appreciated.
A self-help, business, spirituality, auto-biography. This book tries to do it all, and does it successfully. A great guide for current and want-to-be big business entrepreneurs.
It was an easy read that made me think about ways to challenge myself. I found it very insightful. It had a lot of similarities to other personal development books.