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賲丕乇丿 丕賱兀丨匕賷丞 : 賲匕賰乇丕鬲 賲丐爻爻 卮乇賰丞 NIKE
欧宝娱乐 Choice Award
Nominee for Readers' Favorite Memoir & Autobiography (2016)賴匕丕 丕賱賰鬲丕亘 賷賳胤賱賯 賲賳 賮賰乇丞 兀爻丕爻賷丞 賴賷 丕乇鬲亘丕胤 丕賱賳噩丕丨 賮賷 丕賱丨賷丕丞 亘丕賱兀爻乇丞 賵乇毓丕賷鬲賴丕貙 賵丕賱賲噩鬲賲毓 賮賷 賳卮兀鬲賴 賵鬲丨賵賱賴 丕賱鬲丕乇賷禺賷貙 廿匕 賱丕 賷購賲賰賳 毓夭賱 丕賱賮乇丿 毓賳 爻賷丕賯賴 丕賱丨囟丕乇賷 賵亘丕賱兀禺氐 亘賳賷丞 賴匕丕 丕賱賲噩鬲賲毓 丕賱鬲賷 鬲鬲賷丨 丕賱丕爻鬲孬賲丕乇 賮賷 丕賱兀賮賰丕乇 賵廿亘乇丕夭 丕賱丿賵乇 丕賱賮丕毓賱 賱賱賮乇丿 賮賷 賱丨馗丞 丌賳賷丞貙 賴匕賴 丕賱賱丨馗丞 賴賷 丕賱鬲賷 兀鬲丕丨鬲 賱卮丕亘 賮賷 丕賱乇丕亘毓丞 賵丕賱毓卮乇賷賳 賲賳 毓賲乇賴 兀賳 賷賳賮匕 賰賲丕 賷賯賵賱 "賮賰乇鬲賷 丕賱賲噩賳賵賳丞" 賮乇亘賲丕 賮賰乇鬲賷 丕賱賲噩賳賵賳丞 賯丿... 鬲賳噩丨責 乇亘賲丕.
賮賷 賰鬲丕亘賴 (賲丕乇丿 丕賱兀丨匕賷丞) 賷爻乇丿 賮賷賱 賳丕賷鬲/ 賲丐爻爻 卮乇賰丞 Nike 丕賱賯氐丞 丕賱賰丕賲賱丞 賱賳噩丕丨 卮乇賰鬲賴 賮賷 丕賱賱丨馗丕鬲 丕賱兀賵賱賶 賱賲乇賵乇賴 亘丕賱鬲噩乇亘丞. 賳丕賷鬲 丕賱毓丿賻賾丕亍 丕賱匕賷 丌賲賳 兀賳賾賴 賱丕 賷賵噩丿 禺胤 賳賴丕賷丞 毓賳丿賲丕 亘丿兀 毓賲賱賷丞 丕賱乇賰囟. 乇賰囟 賵乇賰囟貙 賲賷賱丕賸 亘毓丿 賲賷賱貙 丿賵賳 鬲賵賯賮貙 賵賴賵 賷購丨丿賽賾孬 賳賮爻賴 賮賷 匕賱賰 丕賱氐亘丕丨 賲賳 毓丕賲 1962: 丿毓 賰賱 丕賱丌禺乇賷賳 賷毓鬲亘乇賵賳 賮賰乇鬲賰 賲噩賳賵賳丞... 賮賯胤 丕賲囟 賯丿賲丕賸. 賵賱丕 鬲鬲賵賯賮. 丨鬲賶 賱丕 鬲賮賰賽賾乇 亘丕賱鬲賵賯賮 廿賱賶 兀賳 鬲氐賱 廿賱賶 賴賳丕賰貙 賵賱丕 鬲賮賰賾乇 賰孬賷乇丕賸 兀賷賳 賷鬲賵丕噩丿 "賴賳丕賰". 賱丕 鬲鬲賵賯賮 賲賴賲丕 氐丕丿賮鬲賻 賲賳 賲氐丕毓亘.
賴匕賴 賴賷 丕賱賳氐賷丨丞 丕賱毓丕噩賱丞 賵丕賱賲爻鬲賯亘賱賷丞 丕賱鬲賷 鬲賲賰賾賳 賲丕乇丿 丕賱兀丨匕賷丞 賲賳 廿爻丿丕卅賴丕 賱賳賮爻賴 賮噩兀丞貙 賵丕賱鬲夭賲 亘賴丕 亘胤乇賷賯丞 兀賵 亘兀禺乇賶. 賵亘毓丿 賳氐賮 賯乇賳 賲賳 丕賱夭賲賳貙 賷毓賷丿 丕賱賰鬲丕亘丞 毓賳 賮賰乇鬲賴 丕賱賲噩賳賵賳丞 鬲賱賰貙 賵賴賷 鬲噩乇亘丞 亘賳丕卅賴 賱兀氐賵賱 卮乇賰丞 Nike 賵毓賯賷丿鬲賴丕 賵乇賵丨賷鬲賴丕 賵鬲賯丿賷賲賴丕 賱賱賯丕乇卅 賱鬲賰賵賳 亘賲孬丕亘丞 丕賱丿乇賵爻 毓賳 丕賱丕爻鬲孬賲丕乇 丕賱兀賲孬賱 賮賷 丕賱亘囟丕卅毓 毓亘乇 丕賱丨丿賵丿 丕賱丿賵賱賷丞貙 兀賱賷爻 賴賵 丕賱賯丕卅賱: "丕賱鬲噩丕乇丞 丨乇亘丕賸 賲賳 丿賵賳 胤賱賯丕鬲 賳丕乇賷丞貙 廿賱丕 兀賳賴丕 賮賷 丕賱賵丕賯毓 丨氐賳丕賸 賲賳賷毓丕賸 囟丿 丕賳丿賱丕毓 丕賱丨乇賵亘". 賲丕 賷毓賳賷 亘丕賱賳爻亘丞 賱賱賲丐賱賮 廿匕丕 賱賲 鬲賲乇賾 丕賱亘囟丕卅毓貙 爻賷賲乇賾 丕賱噩賳賵丿貙 賵廿賳 賰賳賾丕 賮賷 - 賮賷 丕賱賵丕賯毓 - 賲丕 賳夭丕賱 賳毓賷卮 賮賷 夭賲賳 丿毓賴 賷賲乇!! 賮賷 賴匕賴 丕賱爻賷乇丞貙 賷丨丿孬賳丕 賳丕賷鬲 毓賳 丕賱噩賴賵丿 丕賱鬲賷 噩毓賱鬲 卮乇賰丞 Nike 賲禺鬲賱賮丞 賵賲賲賷夭丞貙 賱丕 亘賱 毓丕賱賲賷丞貙 賵賰賷賮 兀氐亘丨鬲 賲購亘鬲賰賻乇丞 廿賱賶 賴匕丕 丕賱丨丿 廿賱賶 丕賱賷賵賲. 賷賯賵賱 丕賱賲丐賱賮: 賯丿 賷賰賵賳 賱胤賷賮丕賸 兀賳 兀乇賵賷 賯氐丞 "賳丕賷賿賰". 賮賯丿 乇賵丕賴丕 丕賱噩賲賷毓貙 兀賵 丨丕賵賾賱賵丕 兀賳 賷乇賵賵賴丕貙 賱賰賳賴賲 賷匕賰乇賵賳 賳氐賮 丕賱丨賯丕卅賯 丿丕卅賲丕賸貙 賴匕丕 廿匕丕 匕賰乇賵賴丕 兀氐賱丕賸貙 賵賱丕 賷卮賷乇賵賳 廿賱賶 兀賷賺 賲賳 乇賵丨賷丞 丕賱卮乇賰丞. 兀賵 丕賱毓賰爻 亘丕賱毓賰爻. 賯丿 兀亘丿兀 丕賱賯氐丞貙 兀賵 兀購賳賴賷賴丕貙 亘賳丿賲. 賲卅丕鬲 鈥� 賵乇亘賲丕 丌賱丕賮 鈥� 丕賱賯乇丕乇丕鬲 丕賱爻賷卅丞. 賮兀賳丕 丕賱卮禺氐 丕賱匕賷 賯丕賱 兀賳 賲丕噩賷賰 噩賵賳爻賵賳 "賱丕毓亘 賲賳 丿賵賳 賲乇賰夭貙 賵賱賳 賷賳噩丨 兀亘丿丕賸 賮賷 亘賱賵睾 丕賱賭 NBA". 賵兀賳丕 丕賱卮禺氐 丕賱匕賷 丕毓鬲亘乇 兀賳 乇丕賷賳 賱賷賮 馗賴賷乇 乇購亘毓賷 賮賷 丕賱賭 NFI 兀賮囟賱 賲賳 亘丕賷鬲賵賳 賲丕賳賷賳睾...貙 亘兀賷 卮賰賱 兀乇賷丿 兀賳 兀賯賵賱 賰賱 賴匕賴 丕賱兀賲賵乇責 賲匕賰乇丕鬲責 賱丕貙 賱賷爻 賲匕賰乇丕鬲. 賱丕 賷賲賰賳賳賷 兀賳 兀鬲禺賷賾賱 賰賷賮 賷賲賰賳 兀賳 賷鬲賾爻毓 賰賱 賴匕丕 賮賷 爻乇丿 賲賵丨賻賾丿 賵丕丨丿. 乇亘賲丕 乇賵丕賷丞. 兀賵 禺胤丕亘. 兀賵 爻賱爻賱丞 禺胤丕亘丕鬲...".
賯丕賱賵丕 毓賳 賴匕丕 丕賱賰鬲丕亘: "賲睾丕賲乇丞 賲丐孬乇丞 賵賲賲鬲毓丞 噩丿丕賸. 賵鬲毓賱賾賲賳丕 兀賲賵乇丕賸 賰孬賷乇丞 毓賳 丕賱廿亘丿丕毓 賵丕賱丕亘鬲賰丕乇 賷毓賷丿賳丕 賮賷賱 賳丕賷鬲 廿賱賶 賳卮兀丞 卮毓丕乇 "賳丕賷賿賰" 丕賱噩賲賷賱. 賵賷鬲匕賰乇 賰賷賮 賰丕賳 賷鬲賵爻賱 賮賷 丕賱亘丿亍 賱賷爻鬲丿賷賳 賲賳 賲氐丕乇賮 賲鬲乇丿丿丞. 賵賰賷賮 噩賲毓 賮乇賷賯 毓賲賱 匕丕 卮禺氐賷丕鬲 睾乇賷亘丞 丕賱兀胤賵丕乇 賵賱賰賳 賱丕賲毓丞. 賵賰賷賮 毓賲賱賵丕 賰賱賴賲 賲毓丕賸 賱亘賳丕亍 卮賷亍 賮乇賷丿 賲賳 賳賵毓賴 賵賲睾賷乇 賱賱賳馗乇丞 丕賱爻丕卅丿丞. 賴匕丕 丕賱賰鬲丕亘 賲氐丿乇 廿賱賴丕賲 賰亘賷乇 賱賰賱 卮禺氐 賱丿賷賴 丨賱賲 睾賷乇 鬲賯賱賷丿賷". / 賲丕賷賰賱 爻亘賳爻. 丨丕卅夭 毓賱賶 噩丕卅夭丞 賳賵亘賱 賮賷 丕賱丕賯鬲氐丕丿 "賰鬲丕亘 乇丕卅毓 毓賳 乇丨賱丞 亘胤賱貙 賵賯氐丞 賲賱丨賲賷丞 毓賳 丕賱孬賯丞貙 賵丕賱鬲氐賲賷賲 丕賱匕賷 賱丕 賳馗賷乇 賱賴 賵丕賱鬲賮賵賯貙 賵丕賱賮卮賱貙 賵丕賱丕賳鬲氐丕乇貙 賵丕賱丨賰賲丞 丕賱賲賰鬲爻亘丞 亘氐毓賵亘丞. 賵丕賱丨亘 廿賳賴丕 賱賲毓噩夭丞 丨賯丕賸 兀賳 鬲賰賵賳 "卮乇賰丞 賳丕賷賿賰" 賲鬲賵丕噩丿丞 亘賷賳賳丕 丕賱丌賳. 賱賯丿 兀賳賴賷鬲 賯乇丕亍丞 丕賱噩賲賱丞 丕賱兀禺賷乇丞 亘匕賴賵賱 鬲丕賲. 賵卮毓乇鬲 亘丕賱丕賲鬲賳丕賳 賱丕胤賱丕毓賷 毓賱賶 賴匕賴 丕賱鬲噩乇亘丞". / 賱賷夭丕 噩賷賳賵賮丕. 賲丐賱賮丞 丕賱賰鬲丕亘賷賳 丕賱兀賰孬乇 賲亘賷毓丕賸 毓賱賶 賱丕卅丨丞 賳賷賵賷賵乇賰 鬲丕賷賲夭 Still Alice 賵Inside the O鈥橞riens
賮賷 賰鬲丕亘賴 (賲丕乇丿 丕賱兀丨匕賷丞) 賷爻乇丿 賮賷賱 賳丕賷鬲/ 賲丐爻爻 卮乇賰丞 Nike 丕賱賯氐丞 丕賱賰丕賲賱丞 賱賳噩丕丨 卮乇賰鬲賴 賮賷 丕賱賱丨馗丕鬲 丕賱兀賵賱賶 賱賲乇賵乇賴 亘丕賱鬲噩乇亘丞. 賳丕賷鬲 丕賱毓丿賻賾丕亍 丕賱匕賷 丌賲賳 兀賳賾賴 賱丕 賷賵噩丿 禺胤 賳賴丕賷丞 毓賳丿賲丕 亘丿兀 毓賲賱賷丞 丕賱乇賰囟. 乇賰囟 賵乇賰囟貙 賲賷賱丕賸 亘毓丿 賲賷賱貙 丿賵賳 鬲賵賯賮貙 賵賴賵 賷購丨丿賽賾孬 賳賮爻賴 賮賷 匕賱賰 丕賱氐亘丕丨 賲賳 毓丕賲 1962: 丿毓 賰賱 丕賱丌禺乇賷賳 賷毓鬲亘乇賵賳 賮賰乇鬲賰 賲噩賳賵賳丞... 賮賯胤 丕賲囟 賯丿賲丕賸. 賵賱丕 鬲鬲賵賯賮. 丨鬲賶 賱丕 鬲賮賰賽賾乇 亘丕賱鬲賵賯賮 廿賱賶 兀賳 鬲氐賱 廿賱賶 賴賳丕賰貙 賵賱丕 鬲賮賰賾乇 賰孬賷乇丕賸 兀賷賳 賷鬲賵丕噩丿 "賴賳丕賰". 賱丕 鬲鬲賵賯賮 賲賴賲丕 氐丕丿賮鬲賻 賲賳 賲氐丕毓亘.
賴匕賴 賴賷 丕賱賳氐賷丨丞 丕賱毓丕噩賱丞 賵丕賱賲爻鬲賯亘賱賷丞 丕賱鬲賷 鬲賲賰賾賳 賲丕乇丿 丕賱兀丨匕賷丞 賲賳 廿爻丿丕卅賴丕 賱賳賮爻賴 賮噩兀丞貙 賵丕賱鬲夭賲 亘賴丕 亘胤乇賷賯丞 兀賵 亘兀禺乇賶. 賵亘毓丿 賳氐賮 賯乇賳 賲賳 丕賱夭賲賳貙 賷毓賷丿 丕賱賰鬲丕亘丞 毓賳 賮賰乇鬲賴 丕賱賲噩賳賵賳丞 鬲賱賰貙 賵賴賷 鬲噩乇亘丞 亘賳丕卅賴 賱兀氐賵賱 卮乇賰丞 Nike 賵毓賯賷丿鬲賴丕 賵乇賵丨賷鬲賴丕 賵鬲賯丿賷賲賴丕 賱賱賯丕乇卅 賱鬲賰賵賳 亘賲孬丕亘丞 丕賱丿乇賵爻 毓賳 丕賱丕爻鬲孬賲丕乇 丕賱兀賲孬賱 賮賷 丕賱亘囟丕卅毓 毓亘乇 丕賱丨丿賵丿 丕賱丿賵賱賷丞貙 兀賱賷爻 賴賵 丕賱賯丕卅賱: "丕賱鬲噩丕乇丞 丨乇亘丕賸 賲賳 丿賵賳 胤賱賯丕鬲 賳丕乇賷丞貙 廿賱丕 兀賳賴丕 賮賷 丕賱賵丕賯毓 丨氐賳丕賸 賲賳賷毓丕賸 囟丿 丕賳丿賱丕毓 丕賱丨乇賵亘". 賲丕 賷毓賳賷 亘丕賱賳爻亘丞 賱賱賲丐賱賮 廿匕丕 賱賲 鬲賲乇賾 丕賱亘囟丕卅毓貙 爻賷賲乇賾 丕賱噩賳賵丿貙 賵廿賳 賰賳賾丕 賮賷 - 賮賷 丕賱賵丕賯毓 - 賲丕 賳夭丕賱 賳毓賷卮 賮賷 夭賲賳 丿毓賴 賷賲乇!! 賮賷 賴匕賴 丕賱爻賷乇丞貙 賷丨丿孬賳丕 賳丕賷鬲 毓賳 丕賱噩賴賵丿 丕賱鬲賷 噩毓賱鬲 卮乇賰丞 Nike 賲禺鬲賱賮丞 賵賲賲賷夭丞貙 賱丕 亘賱 毓丕賱賲賷丞貙 賵賰賷賮 兀氐亘丨鬲 賲購亘鬲賰賻乇丞 廿賱賶 賴匕丕 丕賱丨丿 廿賱賶 丕賱賷賵賲. 賷賯賵賱 丕賱賲丐賱賮: 賯丿 賷賰賵賳 賱胤賷賮丕賸 兀賳 兀乇賵賷 賯氐丞 "賳丕賷賿賰". 賮賯丿 乇賵丕賴丕 丕賱噩賲賷毓貙 兀賵 丨丕賵賾賱賵丕 兀賳 賷乇賵賵賴丕貙 賱賰賳賴賲 賷匕賰乇賵賳 賳氐賮 丕賱丨賯丕卅賯 丿丕卅賲丕賸貙 賴匕丕 廿匕丕 匕賰乇賵賴丕 兀氐賱丕賸貙 賵賱丕 賷卮賷乇賵賳 廿賱賶 兀賷賺 賲賳 乇賵丨賷丞 丕賱卮乇賰丞. 兀賵 丕賱毓賰爻 亘丕賱毓賰爻. 賯丿 兀亘丿兀 丕賱賯氐丞貙 兀賵 兀購賳賴賷賴丕貙 亘賳丿賲. 賲卅丕鬲 鈥� 賵乇亘賲丕 丌賱丕賮 鈥� 丕賱賯乇丕乇丕鬲 丕賱爻賷卅丞. 賮兀賳丕 丕賱卮禺氐 丕賱匕賷 賯丕賱 兀賳 賲丕噩賷賰 噩賵賳爻賵賳 "賱丕毓亘 賲賳 丿賵賳 賲乇賰夭貙 賵賱賳 賷賳噩丨 兀亘丿丕賸 賮賷 亘賱賵睾 丕賱賭 NBA". 賵兀賳丕 丕賱卮禺氐 丕賱匕賷 丕毓鬲亘乇 兀賳 乇丕賷賳 賱賷賮 馗賴賷乇 乇購亘毓賷 賮賷 丕賱賭 NFI 兀賮囟賱 賲賳 亘丕賷鬲賵賳 賲丕賳賷賳睾...貙 亘兀賷 卮賰賱 兀乇賷丿 兀賳 兀賯賵賱 賰賱 賴匕賴 丕賱兀賲賵乇責 賲匕賰乇丕鬲責 賱丕貙 賱賷爻 賲匕賰乇丕鬲. 賱丕 賷賲賰賳賳賷 兀賳 兀鬲禺賷賾賱 賰賷賮 賷賲賰賳 兀賳 賷鬲賾爻毓 賰賱 賴匕丕 賮賷 爻乇丿 賲賵丨賻賾丿 賵丕丨丿. 乇亘賲丕 乇賵丕賷丞. 兀賵 禺胤丕亘. 兀賵 爻賱爻賱丞 禺胤丕亘丕鬲...".
賯丕賱賵丕 毓賳 賴匕丕 丕賱賰鬲丕亘: "賲睾丕賲乇丞 賲丐孬乇丞 賵賲賲鬲毓丞 噩丿丕賸. 賵鬲毓賱賾賲賳丕 兀賲賵乇丕賸 賰孬賷乇丞 毓賳 丕賱廿亘丿丕毓 賵丕賱丕亘鬲賰丕乇 賷毓賷丿賳丕 賮賷賱 賳丕賷鬲 廿賱賶 賳卮兀丞 卮毓丕乇 "賳丕賷賿賰" 丕賱噩賲賷賱. 賵賷鬲匕賰乇 賰賷賮 賰丕賳 賷鬲賵爻賱 賮賷 丕賱亘丿亍 賱賷爻鬲丿賷賳 賲賳 賲氐丕乇賮 賲鬲乇丿丿丞. 賵賰賷賮 噩賲毓 賮乇賷賯 毓賲賱 匕丕 卮禺氐賷丕鬲 睾乇賷亘丞 丕賱兀胤賵丕乇 賵賱賰賳 賱丕賲毓丞. 賵賰賷賮 毓賲賱賵丕 賰賱賴賲 賲毓丕賸 賱亘賳丕亍 卮賷亍 賮乇賷丿 賲賳 賳賵毓賴 賵賲睾賷乇 賱賱賳馗乇丞 丕賱爻丕卅丿丞. 賴匕丕 丕賱賰鬲丕亘 賲氐丿乇 廿賱賴丕賲 賰亘賷乇 賱賰賱 卮禺氐 賱丿賷賴 丨賱賲 睾賷乇 鬲賯賱賷丿賷". / 賲丕賷賰賱 爻亘賳爻. 丨丕卅夭 毓賱賶 噩丕卅夭丞 賳賵亘賱 賮賷 丕賱丕賯鬲氐丕丿 "賰鬲丕亘 乇丕卅毓 毓賳 乇丨賱丞 亘胤賱貙 賵賯氐丞 賲賱丨賲賷丞 毓賳 丕賱孬賯丞貙 賵丕賱鬲氐賲賷賲 丕賱匕賷 賱丕 賳馗賷乇 賱賴 賵丕賱鬲賮賵賯貙 賵丕賱賮卮賱貙 賵丕賱丕賳鬲氐丕乇貙 賵丕賱丨賰賲丞 丕賱賲賰鬲爻亘丞 亘氐毓賵亘丞. 賵丕賱丨亘 廿賳賴丕 賱賲毓噩夭丞 丨賯丕賸 兀賳 鬲賰賵賳 "卮乇賰丞 賳丕賷賿賰" 賲鬲賵丕噩丿丞 亘賷賳賳丕 丕賱丌賳. 賱賯丿 兀賳賴賷鬲 賯乇丕亍丞 丕賱噩賲賱丞 丕賱兀禺賷乇丞 亘匕賴賵賱 鬲丕賲. 賵卮毓乇鬲 亘丕賱丕賲鬲賳丕賳 賱丕胤賱丕毓賷 毓賱賶 賴匕賴 丕賱鬲噩乇亘丞". / 賱賷夭丕 噩賷賳賵賮丕. 賲丐賱賮丞 丕賱賰鬲丕亘賷賳 丕賱兀賰孬乇 賲亘賷毓丕賸 毓賱賶 賱丕卅丨丞 賳賷賵賷賵乇賰 鬲丕賷賲夭 Still Alice 賵Inside the O鈥橞riens
446 pages, Paperback
First published April 24, 2016
20434 people are currently reading
355074 people want to read
About the author
Phil Knight
56听books893听followersPhilip Hampson Knight, whose nickname is "Buck", is an American businessman and philanthropist. He is the co-founder and current chairman emeritus of Nike, Inc., and previously served as chairman and CEO of the company.
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Displaying 1 - 30 of 20,421 reviews
February 10, 2017
This book made me cry. Twice! I did not know a book about what I had previously viewed as the definition of a big corporation could have that sort of power. I was wrong.
Phil Knight had been an unfamiliar name to me before I picked up this memoir. That, in itself, seems strange. I mean, I had no idea he's from Portland, Oregon, or that, by trade, he's an accountant, or that he identifies as an introvert. I didn't know he had met his wife while teaching at Portland State (after leaving PWC to buy himself more time to work on building his entrepreneurial endeavor). Or that Nike literally means the Greek Goddess of Victory.
Oh, and his logo? The famous swoosh? That had been designed for $35 by a previously unknown graphic design student he commissioned. Unlike Steve Jobs, Phil Knight did not really have too much faith in advertising. He felt a good product would sell itself.
I also did not know he had lost his oldest son.
I don't think any of that is really a spoiler because it can also be found by doing a simple google search. I just never did.
More importantly, I didn't realize this man had the courage, the drive & dare I say, the chutzpah, to do what so very few can -- offset his own imperfections with an obsessively driven, mostly loyal & phenomenally quirky team. And, objectively embrace, encourage & build upon their skill-sets while facing lawsuit after lawsuit on a shoestring budget with a wife, young children & a very real fear of both imprisonment & bankruptcy persistently looming overhead.
Who knows? Perhaps his 6 mile jogs helped him remain on-track while building what is now an empire & retaining at least somewhat of a soul.
The soul? Well, when I think of Nike, Michael Jordan immediately comes to mind. And maybe Tiger Woods a few years back. But definitely not Steve Prefontaine! In fact, I had never heard of the latter. What can I say? He died before I was born, I'm a very casual runner, and I guess my American Studies courses never really covered this particular icon. And now? Well, I'm embarrassed. And, more importantly, I simply can't get him or what he had meant to this country, to the world of running at-large & to Phil Knight both personally & professionally, out of my mind.
In closing, this book proves the American Dream is still alive. It's not nearly as straightforward or as black or white (or even as legal or illegal) as one may imagine, but the opportunity is here! (Minus the factories, of course -- those remain very much off-shore.). Also, and perhaps most importantly, if one or two or twelve of those dreams don't workout, it's ok (and possibly even admirable) to give them up, because "giving up doesn't mean stopping."
Phil Knight had been an unfamiliar name to me before I picked up this memoir. That, in itself, seems strange. I mean, I had no idea he's from Portland, Oregon, or that, by trade, he's an accountant, or that he identifies as an introvert. I didn't know he had met his wife while teaching at Portland State (after leaving PWC to buy himself more time to work on building his entrepreneurial endeavor). Or that Nike literally means the Greek Goddess of Victory.
Oh, and his logo? The famous swoosh? That had been designed for $35 by a previously unknown graphic design student he commissioned. Unlike Steve Jobs, Phil Knight did not really have too much faith in advertising. He felt a good product would sell itself.
I also did not know he had lost his oldest son.
I don't think any of that is really a spoiler because it can also be found by doing a simple google search. I just never did.
More importantly, I didn't realize this man had the courage, the drive & dare I say, the chutzpah, to do what so very few can -- offset his own imperfections with an obsessively driven, mostly loyal & phenomenally quirky team. And, objectively embrace, encourage & build upon their skill-sets while facing lawsuit after lawsuit on a shoestring budget with a wife, young children & a very real fear of both imprisonment & bankruptcy persistently looming overhead.
Who knows? Perhaps his 6 mile jogs helped him remain on-track while building what is now an empire & retaining at least somewhat of a soul.
The soul? Well, when I think of Nike, Michael Jordan immediately comes to mind. And maybe Tiger Woods a few years back. But definitely not Steve Prefontaine! In fact, I had never heard of the latter. What can I say? He died before I was born, I'm a very casual runner, and I guess my American Studies courses never really covered this particular icon. And now? Well, I'm embarrassed. And, more importantly, I simply can't get him or what he had meant to this country, to the world of running at-large & to Phil Knight both personally & professionally, out of my mind.
In closing, this book proves the American Dream is still alive. It's not nearly as straightforward or as black or white (or even as legal or illegal) as one may imagine, but the opportunity is here! (Minus the factories, of course -- those remain very much off-shore.). Also, and perhaps most importantly, if one or two or twelve of those dreams don't workout, it's ok (and possibly even admirable) to give them up, because "giving up doesn't mean stopping."
July 7, 2016
I think Shoe Dog by Phil Knight is the best memoir I鈥檝e ever read by a business person.
I consumed it in a day last week. It鈥檚 about the origin story of Nike, which started out as Blue Ribbon Sports.
Unlike so many memoirs, it鈥檚 not an equally balanced arc through Knight鈥檚 life. It鈥檚 not an ego gratifying display of his awesomeness, heavily weighted in the success of the company and all the amazing things that went on around that. Instead, it鈥檚 a deep focus on the beginning years of Nike especially around the first decade. It quickly gets to 1964 and the equal partnership between Bill Bowerman and Knight. But then it takes it鈥檚 time, year by year (each chapter is titled with the year number only) through the first decade of the company.
It鈥檚 an incredible story. I didn鈥檛 realize that for the first five years of the company, Knight had to work full-time 鈥� mostly at Price Waterhouse and then Coopers & Lybrand as an accountant 鈥� because the company didn鈥檛 have any resources to support him and his new family. He used nights, weekends, and in all the gaps in between to get Nike (the Blue Ribbon Sports) up and running. Year one revenue 鈥� in 1964 鈥� was $8,000. Year two revenue 鈥� with one full time employee (not Knight) was $20,000. Year 41 revenue (2015) was $30.6 billion with a net income of $3.3 billion.
Knight covers all of it in detail. The ups and the downs. The many downs. The moments where he felt like he could lose it all, which seemed to happen at least once a year. His personal struggles as a leader and a manager. The people that drove him fucking crazy at the beginning, but were ultimately indispensable to the company. His momentary conflicts about whether or not the struggle was worth it. The breakthroughs 鈥� mostly understood in hindsight 鈥� when he realized they had gotten to another level.
The thread of financing the company, especially through the first decade, was just incredible. His only real source of financing was tradition banks (who sucked) and partners (playing the float). The company had literally no equity available to it, but was growing at a rate that would put most of today鈥檚 VC-backed startups to shame. He made it work and how he did it was awesome.
It鈥檚 incredible to get inside of a man now worth over $25 billion and the founder of one of the most iconic brands on the planet at the very beginning of his story. If you are a founder, this is a must read.
I consumed it in a day last week. It鈥檚 about the origin story of Nike, which started out as Blue Ribbon Sports.
Unlike so many memoirs, it鈥檚 not an equally balanced arc through Knight鈥檚 life. It鈥檚 not an ego gratifying display of his awesomeness, heavily weighted in the success of the company and all the amazing things that went on around that. Instead, it鈥檚 a deep focus on the beginning years of Nike especially around the first decade. It quickly gets to 1964 and the equal partnership between Bill Bowerman and Knight. But then it takes it鈥檚 time, year by year (each chapter is titled with the year number only) through the first decade of the company.
It鈥檚 an incredible story. I didn鈥檛 realize that for the first five years of the company, Knight had to work full-time 鈥� mostly at Price Waterhouse and then Coopers & Lybrand as an accountant 鈥� because the company didn鈥檛 have any resources to support him and his new family. He used nights, weekends, and in all the gaps in between to get Nike (the Blue Ribbon Sports) up and running. Year one revenue 鈥� in 1964 鈥� was $8,000. Year two revenue 鈥� with one full time employee (not Knight) was $20,000. Year 41 revenue (2015) was $30.6 billion with a net income of $3.3 billion.
Knight covers all of it in detail. The ups and the downs. The many downs. The moments where he felt like he could lose it all, which seemed to happen at least once a year. His personal struggles as a leader and a manager. The people that drove him fucking crazy at the beginning, but were ultimately indispensable to the company. His momentary conflicts about whether or not the struggle was worth it. The breakthroughs 鈥� mostly understood in hindsight 鈥� when he realized they had gotten to another level.
The thread of financing the company, especially through the first decade, was just incredible. His only real source of financing was tradition banks (who sucked) and partners (playing the float). The company had literally no equity available to it, but was growing at a rate that would put most of today鈥檚 VC-backed startups to shame. He made it work and how he did it was awesome.
It鈥檚 incredible to get inside of a man now worth over $25 billion and the founder of one of the most iconic brands on the planet at the very beginning of his story. If you are a founder, this is a must read.
July 17, 2017
Growing up in Chicago in the 1980s and 1990s, as a collective society we were in awe of Michael Jordan. Not only did we imagine ourselves draining the decisive jump shot to seal the title, we also had to use every product that he endorsed; Gatorade, Wheaties, Coca-Cola, and, of course, Nike Air Jordan shoes. Nike most likely would not be where it is today without the sponsorship of Jordan and subsequent Jordan Brands, so when I found out that the company's founder Phil Knight had written a memoir, I had my curiosity whetted. In Shoe Dog, Knight takes his readers on a journey back to the birth of company that today is one of the world's most noticeable name brands. As a fan of Jordan and one who has used the term 'just do it' in reference to getting the job done, I knew that this was a memoir that I had to discover for myself.
In 1962, Phil Knight had what he calls a 'crazy idea'. He was about to finish his MBA at Stanford, and, as part of an entrepreneurial class, pitched the idea of marketing Japanese running shoes to American markets. All but one of Knight's classmates fell asleep on the spot, yet, Knight was onto something big. The Japanese had already flooded the American market with cameras and other products to follow as the yen recovered, so why not shoes. He pitched the idea to his father, and with a loan of $50, he set off on an around the world trip of self-discovery. After a stop on the pristine beaches of Hawaii, it was on to Japan, where then twenty four year old Knight discussed his idea with multiple companies. Only one, Onitsuka Corporation based out of Kobe, liked the idea, and made Knight into their sole western distributor of Tiger running shoes.
After completing his trips that included stops in Jordan and the Parthenon in Greece which paid homage to the goddess Nike Athena, Knight returned to his home outside of Portland, Oregon. Forming a partnership with legendary track coach Bill Bowerman, Knight was on his way to success. Forming an initial team of castoffs-- a paralyzed former track star and professionals who did not mesh with their chosen careers--, in 1964, Blue Ribbon Sports, Inc. was born. Despite Bowerman's expertise in designing shoes; however, Blue Ribbon, later to be reborn Nike, did not take off initially. The market for running shoes, especially for the casual weekend runner, was not as popular as it is now. Japanese importers presented many problems which later resulted in law suits. Yet, Knight and his team, which later included track star Steve Prefontaine and early endorsements from athletes like Ilia Nastase, trekked on, perfected their ideas, and eventually became the corporation that they are today. It was Prefontaine's endorsement that gave Nike credibility, and even after his tragic death, the majority of 1976 United States Olympic hopefuls competed in Nikes. The swoosh symbol was everywhere, the company had exposure to rival Adidas, and, after going public at the end of 1977, Nike was on its way up in the world.
Because I am not savvy in navigating the business world, I found the sections about Blue Ribbon's fight with Onitsuka shoes to distribute running shoes and later their entanglement with U.S. Customs Service to be fascinating. Today, people have heard one side of the story, that Nike has taken over decrepit factories in third world countries to produce athletic shoes that their employees can not afford. Yet, Knight has delivered his side of the story, from his early struggles against the Japanese, to his quest to modernizing factories to comply with current business practices. He details the company's precarious situation in the 1960s and 1970s, even after they had reached over $100 million annual in sales. Due to the constant business struggle with the Japanese and their American rivals, one ruling in the other direction could have meant the end of Nike. Yet, Knight's quality group had luck on their side, and won every law suit and threat thrown in their direction. With the business struggles behind them, the sky was the limit for the corporation that had once been a 'crazy idea'.
Today Nike is situated on a sprawling campus in Beaverton, Oregon. The company took off after employing shoe guru Sonny Vaccaro in the late 1970s and signing Jordan out of college in 1983-84. Looking back, Knight wishes he could do it all over again with one caveat, to be a better father to his children. I would have enjoyed reading more about Knight's relationship with Jordan, but the world knows the gist of that story. Learning about how Nike got its start and how each day could have been the company's last during the entire decade of the 1970s was a fascinating read. Knight has said that business is 'war without bullets' and channeled generals such as Patton and MacArthur during the company's rise to greatness. Today the Nike swoosh symbol is emblematic as sports itself. Seeing how it came to be was a fascinating, fun, and informative 4 star read and highly recommended.
In 1962, Phil Knight had what he calls a 'crazy idea'. He was about to finish his MBA at Stanford, and, as part of an entrepreneurial class, pitched the idea of marketing Japanese running shoes to American markets. All but one of Knight's classmates fell asleep on the spot, yet, Knight was onto something big. The Japanese had already flooded the American market with cameras and other products to follow as the yen recovered, so why not shoes. He pitched the idea to his father, and with a loan of $50, he set off on an around the world trip of self-discovery. After a stop on the pristine beaches of Hawaii, it was on to Japan, where then twenty four year old Knight discussed his idea with multiple companies. Only one, Onitsuka Corporation based out of Kobe, liked the idea, and made Knight into their sole western distributor of Tiger running shoes.
After completing his trips that included stops in Jordan and the Parthenon in Greece which paid homage to the goddess Nike Athena, Knight returned to his home outside of Portland, Oregon. Forming a partnership with legendary track coach Bill Bowerman, Knight was on his way to success. Forming an initial team of castoffs-- a paralyzed former track star and professionals who did not mesh with their chosen careers--, in 1964, Blue Ribbon Sports, Inc. was born. Despite Bowerman's expertise in designing shoes; however, Blue Ribbon, later to be reborn Nike, did not take off initially. The market for running shoes, especially for the casual weekend runner, was not as popular as it is now. Japanese importers presented many problems which later resulted in law suits. Yet, Knight and his team, which later included track star Steve Prefontaine and early endorsements from athletes like Ilia Nastase, trekked on, perfected their ideas, and eventually became the corporation that they are today. It was Prefontaine's endorsement that gave Nike credibility, and even after his tragic death, the majority of 1976 United States Olympic hopefuls competed in Nikes. The swoosh symbol was everywhere, the company had exposure to rival Adidas, and, after going public at the end of 1977, Nike was on its way up in the world.
Because I am not savvy in navigating the business world, I found the sections about Blue Ribbon's fight with Onitsuka shoes to distribute running shoes and later their entanglement with U.S. Customs Service to be fascinating. Today, people have heard one side of the story, that Nike has taken over decrepit factories in third world countries to produce athletic shoes that their employees can not afford. Yet, Knight has delivered his side of the story, from his early struggles against the Japanese, to his quest to modernizing factories to comply with current business practices. He details the company's precarious situation in the 1960s and 1970s, even after they had reached over $100 million annual in sales. Due to the constant business struggle with the Japanese and their American rivals, one ruling in the other direction could have meant the end of Nike. Yet, Knight's quality group had luck on their side, and won every law suit and threat thrown in their direction. With the business struggles behind them, the sky was the limit for the corporation that had once been a 'crazy idea'.
Today Nike is situated on a sprawling campus in Beaverton, Oregon. The company took off after employing shoe guru Sonny Vaccaro in the late 1970s and signing Jordan out of college in 1983-84. Looking back, Knight wishes he could do it all over again with one caveat, to be a better father to his children. I would have enjoyed reading more about Knight's relationship with Jordan, but the world knows the gist of that story. Learning about how Nike got its start and how each day could have been the company's last during the entire decade of the 1970s was a fascinating read. Knight has said that business is 'war without bullets' and channeled generals such as Patton and MacArthur during the company's rise to greatness. Today the Nike swoosh symbol is emblematic as sports itself. Seeing how it came to be was a fascinating, fun, and informative 4 star read and highly recommended.
May 17, 2022
I am not a sneakerhead who is obsessed with videos by Complex and sneaker shopping from Stadium goods. I have a couple of friends who considers buying shoes as an investment and spends a lot of money to acquire a rare collection. It is them who recommended me to read this book. I was not much interested in reading it initially as I had no clue what this book was about. I still purchased it due to my friend's insistence. But it sat on my TBR list for a pretty long time.
At last, when I took this one up to read, I couldn't put it down. It was that good. It changed the way I look towards the world of footwear- those who make them, those who wear them, and those who collect them.
This enthralling and riveting book is the memoir of Phil Knight, who is the CEO and founder of Nike. It tells us his extraordinary story of building up a business empire from the $50 he borrowed from his father. The author describes the integral role the relationship between Nike and athletes has played in its success. Many of the top athletes and teams are sponsored by Nike. The signing of basketball legend Michael Jordan is considered one of the significant events in Nike's history.
What I learned from this book
1) Obstacles are opportunities in disguise
The author had to face an umpteen number of setbacks in this journey. He thought about dropping his business ambitions multiple times to opt for a normal life like others. But he didn't lose hope and persisted with his efforts, and the rest is history. He shows us why it is said that obstacles are actually opportunities in disguise.
"When you see only problems, you're not seeing clearly."
2) Which is the best way to decide your career?
Phil Knight tells all youngsters the method to choose their career when standing perplexed at the crossroads of their lives. He shows us the importance of following your heart. He tells us it is vital to follow your passion instead of compromising for practicality.
"I'd tell men and women in their mid-twenties not to settle for a job or a profession or even a career. Seek a calling. Even if you don't know what that means, seek it. If you're following your calling, the fatigue will be easier to bear, the disappointments will be fuel, the highs will be like nothing you've ever felt."
3) The importance of reading and traveling in building up our character
It is said that travelling and reading are both the best ways to broaden our minds. Some say that reading is better than traveling while some others think vice versa. I love both reading and traveling, and I think both are equally important in building up our character.
I am glad to know that Phil Knight also has a similar opinion and gives equal importance to reading and traveling. He is mentioning about the important books that influenced him in multiple parts of this book. At the age of 24, the author decided to see the world by travling to many countries. We can see in multiple parts of this book the author referring to this travel and how it influenced him and helped him to face all the obstacles in his life
"How can I leave my mark on the world, I thought, unless I get out there first and see it?"
My favourite three lines from this book
鈥淏eating the competition is relatively easy. Beating yourself is a never-ending commitment鈥�
鈥淚 refused to even consider ordering less inventory. Grow or die, that鈥檚 what I believed, no matter the situation鈥�
"Just keep going. Don't stop. Don't even think about stopping until you get there, and don't give much thought to where "there" is. Whatever comes, just don't stop."
What could have been better?
The main complaint against this book is that the author has written it in a misogynistic, self-absorbed manner and that he is trying to glorify exploitation by saying that it is indispensable for business success. I never felt that the author is misogynistic or self-absorbed while reading this book. Phil Knight paid only $35 to the graphic design student Carolyn Davidson for the swoosh logo of Nike. When we think about it in 2021, when Nike is a $35 billion business empire, we might feel it was a cheap gesture. But we should also consider that it was done in 1971 when Nike was nothing compared to what it is today. Still, there are some areas in this book where I felt that the author could have treated his workers better.
The relationship between Tiger Woods and Nike is a controversial and debatable topic. We can appreciate the loyalty shown by Nike towards Mr. Woods during difficult times. But looking back at the seriousness of the accusations against him during his marital infidelity scandal in 2009 from this #metoo era, it can be viewed from a different angle altogether. I expected a little more in-depth analysis of that situation from Phil Knight in this book.
This book was published in 2016. Many important events involving Nike happened after that, including the campaign for boycotting Nike on social media and controversy involving Nike using the image of rebellion to sell its gear. I expect an updated edition of this book discussing these crucial topics. I also hope to see the author's view on Nike's relation with Tiger Woods from the #metoo perspective.
Rating
5/5 Please don鈥檛 miss the opportunity to read this book if you are young person who aspires to become a great entrepreneur in the future.
鈥淚t鈥檚 never just business. It never will be. If it ever does become just business, that will mean that business is very bad.鈥�
July 28, 2019
A marketing rag that rebrands exploitation as entrepreneurial virtue, with enough rave reviews by endorsed celebrities to make George Orwell proud. To summarize: Stanford MBA returns from trip around the world (funded by parents), secures a Japanese connection (through his father) and hires a rag tag team of misfits to work full time on his shoe empire while he had one foot out the door working as an accountant for PwC. His only real talent was in taking advantage of people: $50 raises for his founding employees, taking money from a disabled employee's family, and paying the woman who designed his logo $35. And despite loathing the word "equity," Knight manages to keep all of his.
But no, true American success story. *slow clap*
But no, true American success story. *slow clap*
May 12, 2016
Shoe Dog could have been titled, "Buck Naked", because of the way Phil "Buck" Knight bares his soul in this fine memoir. I'm grateful to Knight for putting it all down in black and white. My 12 years with Nike started toward the end of the timeframe of this memoir, and so a lot of what Knight chronicles in Shoe Dog was the core of the Nike creation myth, revealed piecemeal to most of us in the late 70's and early 80's... usually in the form of humorous anecdotes shared over a cocktail or three. It's just wonderful to read this very personal account and especially to have so many unexpected revelations about Knight's state of mind during those seminal moments in Nike's early history. During my tenure at Nike, Knight was a shy, almost bashful, and sometimes quixotic, character who came across as extremely bright, introspective, and prone to occasional, intractable reluctance. I get it now. Of the dozens of CEO's I've met over these 30+ years in the sneaker business he is the only one I could even begin to describe as a seeker... his deep introspection is a quality I've always admired. More so now that I have read about the depth and breadth of what I can only call, his quest. Frankly, I'm astonished. I could never imagine him publicly sharing so much of himself as he does in Shoe Dog. Something else I always admired was his gift for hiring talented, dedicated people and giving them plenty of rope. He was always tolerant of failure, but intolerant of stagnation. These qualities certainly come across in this fine book. Remarkable man. Remarkable history. Remarkable book.
July 24, 2023
I recommend you to read this book, especially for business people and entrepreneurs.
"Have faith in yourself, but also have faith in faith. Not faith as others define it. Faith as you define it. Faith as faith defines itself in your heart. "
I learned a lot of good lessons from this book about passion, failure, perseverance, business risks, instinct, relationship, and being humble.
Overall, this book is full of business lessons and guidance.
"Have faith in yourself, but also have faith in faith. Not faith as others define it. Faith as you define it. Faith as faith defines itself in your heart. "
I learned a lot of good lessons from this book about passion, failure, perseverance, business risks, instinct, relationship, and being humble.
Overall, this book is full of business lessons and guidance.
April 1, 2019
Great story. There is grit, passion, and drama. Phil Knight described in amazing details his journey from selling shoes out of his car to building a multi-billion dollar company. It'd have been a perfect zero-to-hero story if it wasn't for its elitism.
All important people in Phil Knight's life seem to be rich and powerful. Knight's parents paid for his college and his expensive MBA. Then the 24 year old Knight asked for even more money to travel the world, beach-bumming in Hawaii for a while. When he was in Japan, his dad's friends checked him into a nice hotel, took him to trade exchange, introduced him to importers. His dad then paid for his first order of shoes, paid for his second order of shoes, then wrote a guarantee so he could work with a respectable bank. The moral of the story is: Take as much risk as you could as long as you have your rich parents to catch you when you fall.
All important people in Phil Knight's life seem to be rich and powerful. Knight's parents paid for his college and his expensive MBA. Then the 24 year old Knight asked for even more money to travel the world, beach-bumming in Hawaii for a while. When he was in Japan, his dad's friends checked him into a nice hotel, took him to trade exchange, introduced him to importers. His dad then paid for his first order of shoes, paid for his second order of shoes, then wrote a guarantee so he could work with a respectable bank. The moral of the story is: Take as much risk as you could as long as you have your rich parents to catch you when you fall.
September 22, 2016
Overall: Meh. This book doesn't contain much. No real business or leadership insight. Not even an interesting story about the formation of Nike. Mostly the life of Phil Knight and Nike's early legal trouble. Truth be told, Phil Knight sounds to be an all around self-absorbed individual. Not someone I'd ever look up to. I'm still a fan of Nike products, just not this book.
July 23, 2017
I felt like I was in a country club, sitting at a round table, while an old white man blathered on about his past. Knight continually astounded me with his complete lack of self-awareness 鈥撎齩f his white male privilege, of how he took advantage of his family and friends 鈥� and his obsession with trivial details from 40 years ago. Knight skips over so much of Nike's history that could be interesting, including everything post-IPO, and gave little insight into how grow and maintain an innovative and global business (besides "winning is everything"). Knight's greatest hardship, to this day, is getting cut from his high school baseball team 鈥撎齛 memory that he harps on more than his now passed-away son. That says all you need to know about Knight's character.
It's frustrating reading a "business" memoir from a misogynistic and self-absorbed multi-billionaire, and it's equally frustrating seeing how much acclaim Knight's book has received.
It's frustrating reading a "business" memoir from a misogynistic and self-absorbed multi-billionaire, and it's equally frustrating seeing how much acclaim Knight's book has received.
May 25, 2022
Shoe Dog: A Memoir by the Creator of Nike, Phil Knight
Shoe Dog is a memoir by Nike co-founder Phil Knight. He borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his car in 1963, Knight grossed eight thousand dollars that first year. Today, Nike鈥檚 annual sales top $30 billion. In this age of start-ups, Knight鈥檚 Nike is the gold standard, and its swoosh is one of the few icons instantly recognized in every corner of the world.
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賳賯賱 丕夭 賲鬲賳 倬卮鬲 噩賱丿: (賮丕乇睾 丕夭 丕蹖賳讴賴 趩賴 讴爻亘鈥� 賵 讴丕乇蹖 丿丕卮鬲賴 亘丕卮蹖丿 蹖丕 丕蹖賳讴賴 丿乇 趩賴 乇卮鬲賴鈥屫й� 丿乇爻 禺賵丕賳丿賴 亘丕卮蹖丿貙 丕蹖賳 讴鬲丕亘 丿丕爻鬲丕賳 乇爻蹖丿賳 亘賴 禺賵丕爻鬲賴鈥屬囏� 賵 丌乇夭賵賴丕爻鬲貙 乇丕賴賳賲丕蹖 丕夭 賴蹖趩 亘賴 賴賲賴 趩蹖夭 乇爻蹖丿賳貙 乇丕賴賳賲丕蹖 诏賵卮鈥屫ж� 亘賴 氐丿丕蹖 賯賱亘 賵 丿賵蹖丿賳 丿賳亘丕賱 丌乇夭賵賴丕爻鬲貙 丿丕爻鬲丕賳 卮讴爻鬲鈥� 禺賵乇丿賳 賵 亘乇诏卮鬲賳 丕夭 毓賲賯 鬲丕乇蹖讴蹖 卮讴爻鬲 丕爻鬲貙 丿丕爻鬲丕賳 賴丿乇 賳丿丕丿賳 丕爻鬲毓丿丕丿 丕爻鬲貙 丕蹖賳 讴鬲丕亘 賳賴鈥� 鬲賳賴丕 乇丕賴賳賲丕蹖蹖 亘乇丕蹖 丕賴丕賱蹖 讴爻亘鈥� 賵 讴丕乇 賵 賲丿蹖乇蹖鬲 丕爻鬲貙 亘賱讴賴 亘乇丕蹖 賴乇 禺賵丕賳賳丿賴鈥� 丕蹖 讴賴 亘賴 禺賵丿 賵 丌乇夭賵賴丕蹖卮 丕蹖賲丕賳 丿丕乇丿 禺賵丕賳丿賳蹖 丕爻鬲貨 夭賳丿诏蹖鈥屬嗀з呝団€� 丕蹖 讴賴 噩賳诏蹖丿賳 賵 丿爻鬲鈥� 賳讴卮蹖丿賳 乇丕 亘賴 賲丕 賲蹖鈥屫①呝堌藏�)貨 倬丕蹖丕賳
賳賯賱 丕夭 賲鬲賳: (讴賳丕乇蹖 賳卮爻鬲賳 賵 讴丕乇蹖鈥屬嗂┴必� 賵 鬲乇丕夭賳丕賲賴 乇丕 亘丕賱丕亘乇丿賳貙 亘乇丕蹖 賲賳 賲毓賳丕蹖蹖 賳丿丕卮鬲貨 亘賱賴貙 丕蹖賳 讴丕乇蹖 賲丨鬲丕胤丕賳賴 賵 爻賳噩蹖丿賴 賵 毓丕賯賱丕賳賴 亘賵丿貨 丕賲丕 讴賳丕乇 噩丕丿賴 倬乇 亘賵丿 丕夭 讴丕乇丌賮乇蹖賳鈥屬囏й� 賲丨鬲丕胤 賵 毓丕賯賱 賵 爻賳噩蹖丿賴 讴賴 丕夭 亘蹖賳 乇賮鬲賴 亘賵丿賳丿貨 賲賳 賲蹖鈥屫堌ж池� 亘丕 鬲賲丕賲 賯丿乇鬲 倬丕蹖賲 乇丕 乇賵蹖 倬丿丕賱 诏丕夭 賮卮丕乇 亘丿賴賲)貨 倬丕蹖丕賳
鬲丕乇蹖禺 亘賴賳诏丕賲 乇爻丕賳蹖 03/03/1401賴噩乇蹖 禺賵乇卮蹖丿蹖貨 丕. 卮乇亘蹖丕賳蹖
Shoe Dog is a memoir by Nike co-founder Phil Knight. He borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his car in 1963, Knight grossed eight thousand dollars that first year. Today, Nike鈥檚 annual sales top $30 billion. In this age of start-ups, Knight鈥檚 Nike is the gold standard, and its swoosh is one of the few icons instantly recognized in every corner of the world.
毓賳賵丕賳賴丕蹖 趩丕倬 卮丿賴 丿乇 丕蹖乇丕賳: 芦爻賲賮賵賳蹖 讴賮卮鈥屬囏�: 禺丕胤乇丕鬲 亘賳蹖丕賳鈥屭柏ж� 卮乇讴鬲 賳丕蹖讴蹖禄貨 芦讴賮卮 賮乇賵卮 倬蹖乇: 卮乇丨鈥屫з勠� 丕夭 亘賳蹖丕賳诏匕丕乇 賳丕蹖讴蹖禄貨 芦讴賮卮 亘丕夭 禺丕胤乇丕鬲 亘賳蹖丕鈥屬嗂柏ж� 賳丕蹖讴蹖禄貨 賳賵蹖爻賳丿賴: 賮賱蹖倬 丕趩 賳丕蹖鬲貨 芦禺丕胤乇丕鬲 亘賳蹖丕賳鈥屭柏ж� 卮乇讴鬲 賳丕蹖讴禄貨 鬲丕乇蹖禺 賳禺爻鬲蹖賳 禺賵丕賳卮 乇賵夭 亘蹖爻鬲 賵 趩賴丕乇賲 賲丕賴 賲蹖 爻丕賱2019賲蹖賱丕丿蹖
毓賳賵丕賳: 爻賲賮賵賳蹖 讴賮卮鈥屬囏�: 禺丕胤乇丕鬲 亘賳蹖丕賳鈥屭柏ж� 卮乇讴鬲 賳丕蹖讴蹖貨 賳賵蹖爻賳丿賴: 賮賱蹖倬 丕趩 賳丕蹖鬲貨 賲鬲乇噩賲賴丕: 毓賱蹖乇囟丕 倬丕乇爻丕卅蹖丕賳貨 賳蹖賱賵賮乇 禺賵卮 夭亘丕賳貨 鬲賴乇丕賳貙 賳卮乇 爻丿賴貙 爻丕賱1395貨 丿乇485氐貨 卮丕亘讴9786009717002貨 毓賳賵丕賳 丿蹖诏乇: 禺丕胤乇丕鬲 亘賳蹖丕賳鈥屭柏ж� 卮乇讴鬲 賳丕蹖讴貨 趩丕倬 丿賵賲 爻丕賱1399貨 賲賵囟賵毓 爻乇诏匕卮鬲賳丕賲賴 賳賵蹖爻賳丿诏丕賳 丕蹖丕賱丕鬲 賲鬲丨丿賴 丌賲乇蹖讴丕 - 爻丿賴20賲
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賳賯賱 丕夭 賲鬲賳 倬卮鬲 噩賱丿: (賮丕乇睾 丕夭 丕蹖賳讴賴 趩賴 讴爻亘鈥� 賵 讴丕乇蹖 丿丕卮鬲賴 亘丕卮蹖丿 蹖丕 丕蹖賳讴賴 丿乇 趩賴 乇卮鬲賴鈥屫й� 丿乇爻 禺賵丕賳丿賴 亘丕卮蹖丿貙 丕蹖賳 讴鬲丕亘 丿丕爻鬲丕賳 乇爻蹖丿賳 亘賴 禺賵丕爻鬲賴鈥屬囏� 賵 丌乇夭賵賴丕爻鬲貙 乇丕賴賳賲丕蹖 丕夭 賴蹖趩 亘賴 賴賲賴 趩蹖夭 乇爻蹖丿賳貙 乇丕賴賳賲丕蹖 诏賵卮鈥屫ж� 亘賴 氐丿丕蹖 賯賱亘 賵 丿賵蹖丿賳 丿賳亘丕賱 丌乇夭賵賴丕爻鬲貙 丿丕爻鬲丕賳 卮讴爻鬲鈥� 禺賵乇丿賳 賵 亘乇诏卮鬲賳 丕夭 毓賲賯 鬲丕乇蹖讴蹖 卮讴爻鬲 丕爻鬲貙 丿丕爻鬲丕賳 賴丿乇 賳丿丕丿賳 丕爻鬲毓丿丕丿 丕爻鬲貙 丕蹖賳 讴鬲丕亘 賳賴鈥� 鬲賳賴丕 乇丕賴賳賲丕蹖蹖 亘乇丕蹖 丕賴丕賱蹖 讴爻亘鈥� 賵 讴丕乇 賵 賲丿蹖乇蹖鬲 丕爻鬲貙 亘賱讴賴 亘乇丕蹖 賴乇 禺賵丕賳賳丿賴鈥� 丕蹖 讴賴 亘賴 禺賵丿 賵 丌乇夭賵賴丕蹖卮 丕蹖賲丕賳 丿丕乇丿 禺賵丕賳丿賳蹖 丕爻鬲貨 夭賳丿诏蹖鈥屬嗀з呝団€� 丕蹖 讴賴 噩賳诏蹖丿賳 賵 丿爻鬲鈥� 賳讴卮蹖丿賳 乇丕 亘賴 賲丕 賲蹖鈥屫①呝堌藏�)貨 倬丕蹖丕賳
賳賯賱 丕夭 賲鬲賳: (讴賳丕乇蹖 賳卮爻鬲賳 賵 讴丕乇蹖鈥屬嗂┴必� 賵 鬲乇丕夭賳丕賲賴 乇丕 亘丕賱丕亘乇丿賳貙 亘乇丕蹖 賲賳 賲毓賳丕蹖蹖 賳丿丕卮鬲貨 亘賱賴貙 丕蹖賳 讴丕乇蹖 賲丨鬲丕胤丕賳賴 賵 爻賳噩蹖丿賴 賵 毓丕賯賱丕賳賴 亘賵丿貨 丕賲丕 讴賳丕乇 噩丕丿賴 倬乇 亘賵丿 丕夭 讴丕乇丌賮乇蹖賳鈥屬囏й� 賲丨鬲丕胤 賵 毓丕賯賱 賵 爻賳噩蹖丿賴 讴賴 丕夭 亘蹖賳 乇賮鬲賴 亘賵丿賳丿貨 賲賳 賲蹖鈥屫堌ж池� 亘丕 鬲賲丕賲 賯丿乇鬲 倬丕蹖賲 乇丕 乇賵蹖 倬丿丕賱 诏丕夭 賮卮丕乇 亘丿賴賲)貨 倬丕蹖丕賳
鬲丕乇蹖禺 亘賴賳诏丕賲 乇爻丕賳蹖 03/03/1401賴噩乇蹖 禺賵乇卮蹖丿蹖貨 丕. 卮乇亘蹖丕賳蹖
December 9, 2023
Re-read for book club. Initially read it in 2017 and enjoyed reading it again.
It's a powerful story about believing in yourself and the power of dreaming big. Phil Knight traveled throughout Europe while trying to determine what to do with his life. He had run track and became interested in selling track shoes. He visited a shoe manufacturer in Japan and on the spot indicated he had a business in Oregon and wanted to buy shoes from them. Initially he named the company Blue Ribbon after the blue ribbons hanging in his childhood bedroom from competing in track meets.
The book follows the ups and downs as a start up that experienced massive growth but was thrown out of two banks because their margins were thin and they were constantly cash strapped. There are fascinating litigation battles around trademarks, contracts, and custom fees.
Runner Steve Prefontaine was one of the first athletes that Nike endorsed and he died at age twenty-four in a car accident.
When they finally started paying attention to advertising, some of their earlier ads included the phrase, "There is no finish line." Another ad indicated, "Beating the competition is relatively easy. Beating yourself is a never-ending commitment."
Highly recommend! This is a book about a business that reads like a corporate thriller.
It's a powerful story about believing in yourself and the power of dreaming big. Phil Knight traveled throughout Europe while trying to determine what to do with his life. He had run track and became interested in selling track shoes. He visited a shoe manufacturer in Japan and on the spot indicated he had a business in Oregon and wanted to buy shoes from them. Initially he named the company Blue Ribbon after the blue ribbons hanging in his childhood bedroom from competing in track meets.
The book follows the ups and downs as a start up that experienced massive growth but was thrown out of two banks because their margins were thin and they were constantly cash strapped. There are fascinating litigation battles around trademarks, contracts, and custom fees.
Runner Steve Prefontaine was one of the first athletes that Nike endorsed and he died at age twenty-four in a car accident.
When they finally started paying attention to advertising, some of their earlier ads included the phrase, "There is no finish line." Another ad indicated, "Beating the competition is relatively easy. Beating yourself is a never-ending commitment."
Highly recommend! This is a book about a business that reads like a corporate thriller.
June 11, 2019
鈥淟et everyone else call your idea crazy.. just keep going. Don鈥檛 stop. Don鈥檛 even think about stopping until you get there, and don鈥檛 give much thought to where 鈥渢here鈥� is. Whatever comes, just don鈥檛 stop.鈥�
In other words, Just Do It!
Nike is the ultimate American dream. And it all started when a twenty-four-year-old Oregonian suddenly had this Crazy Idea of bringing Japanese running shoes, specifically the Onitsuka Tigers, into the country way back in 1962, just less than two decades after the United States of America bombed Nagasaki and Hiroshima.
There had been some unauthorised biographies or stories about how Nike came to be, but this is the first time we have been graced with the words from the creator himself, Philip H. Knight. Shoe Dog is a well-written, captivating and candid account of how Knight鈥檚 Crazy Idea came into fruition and eventually metamorphosized into the most recognizable name in the athletic shoe and apparel industry.
While not a business book per se, there are a lot of insights herein about entrepreneurship and challenges of running a successful business. The journey undertaken by Blue Ribbon Sports, the name of the company with which Knight started his distribution of the Onitsuka Tigers, was monumentally challenging in spite of encouraging sales and demand. What with the difficulties of dealing with the Japanese halfway across the world in a snail-mail era coupled with problematic and delayed shipments time and time again, and lousy conservative bankers who preferred equity (i.e. cash) over reinvested growth, Knight and his team of partners were constantly fighting a relentless uphill battle to stay afloat. Even when Nike as a brand was created, the challenges were far from over as manufacturing capacity and capital availability struggled to keep pace with the phenomenal growth.
And what a team he was able to garner, the foremost of them all being arguably the most renowned American running coach ever, Bill Bowerman. The story of Nike has strong parables to sports as its massive success was built on strong and loyal teamwork. A lot of the ideas that brought Nike to bear were not solely Knight鈥檚. It was also almost paradoxical to learn that Knight was not convinced on the powers of advertising, what with Nike being so revolutionary in its advertising campaigns and ideas. What he did bring to the table was his sheer passion and stubbornness (as stopping means losing) and a bunch of people who were willing to dedicate all their money and efforts into where their hearts lie. At its core, the firm was essentially founded and nurtured by running geeks who understood the spirit of the sport and embraced innovation.
Another highly notable mention in this book is, of course, the legendary Steve Prefontaine, whose greatly inspiring yet tragic story still resonates within the hallowed grounds of Hayward Field, Eugene, Oregon. Admiration bordering on worship for Pre, who was famously known for once saying 鈥淪omebody may beat me, but they are going to have to bleed to do it鈥�, provided further fuel for the inner fire within Knight鈥檚 competitive psyche. It was also enlightening to learn about the origins of the Nike Cortezes and finally understand its cult status amongst shoe addicts.
Admittedly, I have always been more of an Adidas fan. However, this frank, emotional and in-depth look into the history of Nike and people behind its success has significantly boosted my appreciation of the brand. Taglines like 鈥淛ust Do It鈥� and 鈥淭here Is No Finish Line鈥� are not merely marketing propaganda but the embodiment of the spirit of the brand and its founding fathers.
Shoe Dog is a real-life story of passion, perseverance, belief, loyalty and teamwork with a lot of heart. I highly recommend this book to anyone who loves biographies. More so for budding or even seasoned entrepreneurs, sneaker or athletic shoe fans, and especially for runners, athletes or just sports fans in general. And if you are a fan of Nike, what are you even waiting for?!
You can purchase the books from | Book Depository (Free shipping worldwide)
In other words, Just Do It!
Nike is the ultimate American dream. And it all started when a twenty-four-year-old Oregonian suddenly had this Crazy Idea of bringing Japanese running shoes, specifically the Onitsuka Tigers, into the country way back in 1962, just less than two decades after the United States of America bombed Nagasaki and Hiroshima.
There had been some unauthorised biographies or stories about how Nike came to be, but this is the first time we have been graced with the words from the creator himself, Philip H. Knight. Shoe Dog is a well-written, captivating and candid account of how Knight鈥檚 Crazy Idea came into fruition and eventually metamorphosized into the most recognizable name in the athletic shoe and apparel industry.
While not a business book per se, there are a lot of insights herein about entrepreneurship and challenges of running a successful business. The journey undertaken by Blue Ribbon Sports, the name of the company with which Knight started his distribution of the Onitsuka Tigers, was monumentally challenging in spite of encouraging sales and demand. What with the difficulties of dealing with the Japanese halfway across the world in a snail-mail era coupled with problematic and delayed shipments time and time again, and lousy conservative bankers who preferred equity (i.e. cash) over reinvested growth, Knight and his team of partners were constantly fighting a relentless uphill battle to stay afloat. Even when Nike as a brand was created, the challenges were far from over as manufacturing capacity and capital availability struggled to keep pace with the phenomenal growth.
And what a team he was able to garner, the foremost of them all being arguably the most renowned American running coach ever, Bill Bowerman. The story of Nike has strong parables to sports as its massive success was built on strong and loyal teamwork. A lot of the ideas that brought Nike to bear were not solely Knight鈥檚. It was also almost paradoxical to learn that Knight was not convinced on the powers of advertising, what with Nike being so revolutionary in its advertising campaigns and ideas. What he did bring to the table was his sheer passion and stubbornness (as stopping means losing) and a bunch of people who were willing to dedicate all their money and efforts into where their hearts lie. At its core, the firm was essentially founded and nurtured by running geeks who understood the spirit of the sport and embraced innovation.
Like books, sports give people a sense of having lived other lives, of taking part in other people鈥檚 victories. And defeats. When sports are at their best, the spirit of the fan merges with the spirit of the athlete, and in that convergence, in that transference, is the oneness that mystics talk about.
Another highly notable mention in this book is, of course, the legendary Steve Prefontaine, whose greatly inspiring yet tragic story still resonates within the hallowed grounds of Hayward Field, Eugene, Oregon. Admiration bordering on worship for Pre, who was famously known for once saying 鈥淪omebody may beat me, but they are going to have to bleed to do it鈥�, provided further fuel for the inner fire within Knight鈥檚 competitive psyche. It was also enlightening to learn about the origins of the Nike Cortezes and finally understand its cult status amongst shoe addicts.
Admittedly, I have always been more of an Adidas fan. However, this frank, emotional and in-depth look into the history of Nike and people behind its success has significantly boosted my appreciation of the brand. Taglines like 鈥淛ust Do It鈥� and 鈥淭here Is No Finish Line鈥� are not merely marketing propaganda but the embodiment of the spirit of the brand and its founding fathers.
Shoe Dog is a real-life story of passion, perseverance, belief, loyalty and teamwork with a lot of heart. I highly recommend this book to anyone who loves biographies. More so for budding or even seasoned entrepreneurs, sneaker or athletic shoe fans, and especially for runners, athletes or just sports fans in general. And if you are a fan of Nike, what are you even waiting for?!
You can purchase the books from | Book Depository (Free shipping worldwide)
August 4, 2024
4.50 猸�
GENRE - NON FICTION / MEMOIRS / AUTOBIOGRAPHY.
For the first time in my life I decided to read a book of a entrepreneur and boy o boy never at any moment during the course of reading this book was I left disappointed.
The author Phil Knight is a great story teller for sure and this has been my first such read which not only kept me intrigued, glued and interested but also made me feel that this book never ended so good was story telling.
A must read for those who love Biographies.
Key take aways are the Story telling ability, Leadership skills of Phil Knight and its all about innovation 馃挕
This is the 14th book I choose to read over all and completed this book in July 2021.
Thank you 馃槉
GENRE - NON FICTION / MEMOIRS / AUTOBIOGRAPHY.
For the first time in my life I decided to read a book of a entrepreneur and boy o boy never at any moment during the course of reading this book was I left disappointed.
The author Phil Knight is a great story teller for sure and this has been my first such read which not only kept me intrigued, glued and interested but also made me feel that this book never ended so good was story telling.
A must read for those who love Biographies.
Key take aways are the Story telling ability, Leadership skills of Phil Knight and its all about innovation 馃挕
This is the 14th book I choose to read over all and completed this book in July 2021.
Thank you 馃槉
May 8, 2016
Picked this up hoping it would be a fascinating and inspirational book about leadership and passion. Well... it was an interesting book, at least. It follows Phil Knight's professional career starting from a small running shoe importer up until Nike becoming a publicly traded company. Other reviewers have said they were disappointed that it doesn't cover the birth of Air Jordan, and I would have to agree that it feels like part of the story is missing because of that. My biggest complaint, however, is that the book largely just revealed to me that I just don't like Phil Knight very much. He basically brags throughout the book that he never told his children or employees "I love you" or "I'm proud of you," even though one of his main partners ended each of his letters (of which there were thousands sent) with "Please send words of encouragement," in times of doubt and unsure footing. He speaks of his oldest son as if he's not much more than a nuisance, and as a result sounds completely insincere talking about how paralyzed he felt in response to his death. In fact, it seemed like he only wrote about it in his book so he could name drop all of the A-List athletes that shared condolences with him. Maybe other people won't interpret his stories the same way as I did, but I came away with a pretty poor impression of Phil Knight.
January 22, 2018
(賳丕賷賰) 賲卮賴賵乇丞 賱賰賳 賮賽賱 賳丕賷鬲 (賲丐爻爻 賳丕賷賰) 卮禺氐賷丞 賲噩賴賵賱丞 鬲賲丕賲賸丕 亘丕賱賳賾爻亘丞 賱賷. 亘毓丿 賯乇丕亍丞 爻賷乇鬲賴 鬲賵氐賾賱鬲 廿賱賶 兀賴賲賾賷丞 賳卮乇賴丕貙 賱兀賳賾 丕賱乇噩賱 賰爻乇 丕賱氐賵乇丞 丕賱賳賲胤賷丞 賱乇丕卅丿 丕賱兀毓賲丕賱 丕賱毓丕賱賲賷 丕賱賳丕噩丨.
賮丕噩兀鬲賳賷 氐賮丕鬲賴 丕賱鬲賷 賮賷 丕賱睾丕賱亘 賱丕 賷乇亘胤賴丕 丕賱賳賾丕爻 賲毓 乇賷丕丿丞 丕賱兀毓賲丕賱 賵丕賱賳賾噩丕丨. 賲孬賱丕賸: 亘丿丕賷鬲賴 丕賱賲賴賳賷丞 賰丕賳鬲 丕賱賲丨丕爻亘丞貙 卮禺氐賷賾鬲丞 丕賳胤賵丕卅賷丞貙 賰丕賳 爻賷賾亍 噩丿賸丕 賮賷 丕賱賲賮丕賵囟丕鬲貙 賰丕賳 賱丕 賷丐賲賳 賰孬賷乇賸丕 亘丕賱廿毓賱丕賳丕鬲 (毓賰爻 爻鬲賷賮 噩賵亘夭)貙 毓賱丕賯鬲賴 亘兀爻乇鬲賴 兀賰孬乇 賲賳 乇丕卅毓丞 (賰丕賳 賷鬲賾氐賱 亘兀亘賷賴 賰賱賻賾 賲爻丕亍).
丕賱丿乇爻 丕賱兀賵賾賱
亘丿兀 賮賽賱 賰賲賵乇賾丿 兀丨匕賷丞 乇賷丕囟賷丞 賷丕亘丕賳賷丞 丕爻賲賴丕 (Tiger). 賵禺賱丕賱 毓賲賱賴 賰賲賵乇賾丿貙 賳噩丨 賮賷 鬲胤賵賷乇 丕賱毓丿賷丿 賲賳 丕賱賲賵丿賷賱丕鬲 賱鬲賱亘賷丞 丕丨鬲賷丕噩丕鬲 丕賱乇賷丕囟賷 丕賱兀賲乇賷賰賷貨 賲賲丕 兀毓胤丕賴 賲氐丿丕賯賷丞 賮賷 丕賱爻賾賵賯.
丕賱兀賲乇 丕賱丌禺乇 丕賱匕賷 賰丕賳 爻亘亘賸丕 乇卅賷爻賸丕 賮賷 賳噩丕丨賴 賴賵 卮乇丕賰鬲賴 賲毓 乇噩賱賷賳: (1) 賲丿乇賾亘 賲賳鬲禺亘 兀賲乇賷賰丕 丕賱兀賵賱賵賲亘賷 賱賱乇賰囟 賵(2) 卮丕亘 賲鬲丨賲賾爻 噩丿賸賾丕 賮賷 賲噩丕賱 丕賱乇賰囟貙 賱丿乇噩丞 兀賳賾賴 賰丕賳 賷乇丕爻賱 賰賱 夭亘賵賳 賰鬲丕亘賷賸丕貙 賱賷爻兀賱賴 毓賳 鬲噩乇亘鬲賴 賵鬲胤賱賾毓丕鬲賴 貙 賵鬲賯丿賷賲 丕爻鬲卮丕乇丕鬲. 賴匕丕 兀賷囟賭賸丕 乇賮毓 賲賳 賲氐丿丕賯賷賾鬲賴.
賮賷 匕賱賰 丕賱賵賯鬲 (亘丿丕賷丞 丕賱爻鬲賷賳賷丕鬲)貙 賰丕賳 賲丨亘賾賷 丕賱乇賰囟 兀賯賱賷丞 賵賱丕 賷賵噩丿 賲賰丕賳 賷噩賲毓賴賲. 賯丕賲 卮乇賷賰 賮賱賽 賳丕賷鬲 (丕賱賲鬲丨賲賾爻) 亘鬲丨賵賷賱 賲鬲丕噩乇賴賲 廿賱賶 兀賲丕賰賳 鬲噩賲賾毓 賱賲丨亘賾賷 丕賱乇賰囟 賲賲丕 乇賮毓 賲氐丿丕賯賷賾鬲賴 兀賷囟賸丕.
亘毓丿 爻賳賵丕鬲 丕賳賯胤毓鬲 丕賱毓賱丕賯丞 賲毓 卮乇賰丞 (Tiger) 賵丕囟胤乇 兀賳 賷氐賳毓 兀丨匕賷丞 賲賳 賳賮爻賴 賵兀爻賲丕賴丕 賳丕賷賰. 爻噩賱 賮賽賱 賳丕賷鬲 賮賷 兀賴賲 賲毓乇囟 賱賱賲賱丕亘爻 丕賱乇賷丕囟賷丞貙 賵賵氐賱鬲 丕賱兀丨匕賷丞 賲賳 丕賱賲氐賳毓 賯亘賱 丕賱賲毓乇囟 亘賷賵賲. 賵丕賰鬲卮賮 兀賳賾賴丕 賰丕賳鬲 爻賷賾卅丞 賱賱睾丕賷丞 賵賲賱賷卅丞 亘丕賱兀禺胤丕亍. 賱賰賳 賲丕 賮丕噩兀 丕賱噩賲賷毓 兀賳賴 鬲丨氐賾賱 毓賱賶 胤賱亘丕鬲 鬲賮賵賯 賰賱 鬲賵賯賾毓丕鬲賴貙 賵匕賱賰 賱兀賳賾賴 毓購乇賽賮 亘賲氐丿丕賯賷賾鬲賴 賮賷 丕賱爻賾賵賯. 賵賴匕丕 亘丕賱賳賾爻亘丞 賱賷 丿乇爻 賲賴賲: 丕賱賲氐丿丕賯賷丞 賯丿 鬲兀禺匕 賵賯鬲 賱賱亘賳丕亍 賵賯丿 賷賰賵賳 胤乇賷賯賴丕 胤賵賷賱貙 賱賰賳賾賴丕 兀賴賲 毓丕賲賱 賱賱賳噩丕丨.
丕賱丿乇爻 丕賱孬丕賳賷
賱賲 賷鬲乇丿丿 賮賽賱 賮賷 廿囟丕賮丞 兀毓囟丕亍 賱賮乇賷賯 毓賲賱賴 廿賳 賰丕賳鬲 賱賴賲 3 氐賮丕鬲 (賲鬲丨賲賾爻 賱賱賲噩丕賱 + 賲鬲毓丿賾丿 丕賱賲賴丕乇丕鬲 + 賷鬲賯亘賾賱 廿賳賾賴 賷囟丨賰 毓賱賶 兀禺胤丕亍賴). 賵賴匕賴 丕賱賵氐賮丞 丕賱爻乇賷丞 賱丕夭賲 賳鬲亘賳賾丕賴丕 賮賷 丕賱賲丐爻爻丕鬲 丕賱賲鬲賵爻胤丞 賵丕賱氐睾賷乇丞. 賮丕賱賲鬲丨賲賾爻 賲丕 賷丨鬲丕噩 鬲禺卮賶 亘乇賵丿 賲賳賾賴 兀賵 廿賳賴 賲丕 賷毓胤賷 100% 賱賱毓賲賱. 賵賲鬲毓丿丿 丕賱賲賴丕乇丕鬲 賷賯丿乇 賷爻丕毓丿 賮賷 賳賲賵 丕賱卮乇賰丞 丕賱賱賷 亘鬲鬲胤賱賾亘 廿賳賾賰 鬲丿禺賱 賮賷 賲噩丕賱丕鬲 賲禺鬲賱賮丞. 賵賷囟丨賰 毓賱賶 兀禺胤丕亍賴 賱兀賳賴 亘賷賲乇 賮賷 囟睾胤 卮丿賷丿 賰賲丕 賴賷 丕賱卮乇賰丕鬲 丕賱賳丕賲賷丞. 賵丕賱囟丨賰 賴賳丕 丕賱賲賯氐賵丿 賮賷賴 廿賳賾賴 賲丕 賷賳賴丕乇 賲賳 丕賱禺胤兀 賵賷鬲毓賱賾賲 賲賳賴 (賲賵 廿賳賾賴 睾賷乇 賲亘丕賱賷).
丕賱丿乇爻 丕賱孬丕賱孬
鬲賵賮賾賶 丕亘賳 賮賽賱 賳丕賷鬲 賵賴賵 賮賷 卮亘丕亘賴貙 賰賲丕 鬲賵賮賾賶 丕賱毓丿賷丿 賲賳 卮乇賰丕卅賴. 賷禺鬲賲 賮賽賱 賳丕賷鬲 丕賱賰鬲丕亘 亘匕賰賾乇 兀賴賲賾賷丞 賵噩賵丿 睾丕賷丞 鬲毓賲賱 賳丨賵賴丕. 睾丕賷丞 賲毓賳賵賷賾丞. 賱兀賳賾 丨賯賷賯丞 丕賱丨賷丕丞: 兀賳賾賴丕 賯氐賷乇丞. 賯氐賷乇丞 噩丿賸賾丕. 賵賰賱 丕賱賲賰丕爻亘 丕賱賲丕丿賷丞 賱丕 賯賷賲丞 賱賴丕 廿賳 賱賲 鬲賰賳 賴賳丕賰 睾丕賷丞 鬲毓賲賱 鬲噩丕賴賴丕.
賮丕噩兀鬲賳賷 氐賮丕鬲賴 丕賱鬲賷 賮賷 丕賱睾丕賱亘 賱丕 賷乇亘胤賴丕 丕賱賳賾丕爻 賲毓 乇賷丕丿丞 丕賱兀毓賲丕賱 賵丕賱賳賾噩丕丨. 賲孬賱丕賸: 亘丿丕賷鬲賴 丕賱賲賴賳賷丞 賰丕賳鬲 丕賱賲丨丕爻亘丞貙 卮禺氐賷賾鬲丞 丕賳胤賵丕卅賷丞貙 賰丕賳 爻賷賾亍 噩丿賸丕 賮賷 丕賱賲賮丕賵囟丕鬲貙 賰丕賳 賱丕 賷丐賲賳 賰孬賷乇賸丕 亘丕賱廿毓賱丕賳丕鬲 (毓賰爻 爻鬲賷賮 噩賵亘夭)貙 毓賱丕賯鬲賴 亘兀爻乇鬲賴 兀賰孬乇 賲賳 乇丕卅毓丞 (賰丕賳 賷鬲賾氐賱 亘兀亘賷賴 賰賱賻賾 賲爻丕亍).
丕賱丿乇爻 丕賱兀賵賾賱
亘丿兀 賮賽賱 賰賲賵乇賾丿 兀丨匕賷丞 乇賷丕囟賷丞 賷丕亘丕賳賷丞 丕爻賲賴丕 (Tiger). 賵禺賱丕賱 毓賲賱賴 賰賲賵乇賾丿貙 賳噩丨 賮賷 鬲胤賵賷乇 丕賱毓丿賷丿 賲賳 丕賱賲賵丿賷賱丕鬲 賱鬲賱亘賷丞 丕丨鬲賷丕噩丕鬲 丕賱乇賷丕囟賷 丕賱兀賲乇賷賰賷貨 賲賲丕 兀毓胤丕賴 賲氐丿丕賯賷丞 賮賷 丕賱爻賾賵賯.
丕賱兀賲乇 丕賱丌禺乇 丕賱匕賷 賰丕賳 爻亘亘賸丕 乇卅賷爻賸丕 賮賷 賳噩丕丨賴 賴賵 卮乇丕賰鬲賴 賲毓 乇噩賱賷賳: (1) 賲丿乇賾亘 賲賳鬲禺亘 兀賲乇賷賰丕 丕賱兀賵賱賵賲亘賷 賱賱乇賰囟 賵(2) 卮丕亘 賲鬲丨賲賾爻 噩丿賸賾丕 賮賷 賲噩丕賱 丕賱乇賰囟貙 賱丿乇噩丞 兀賳賾賴 賰丕賳 賷乇丕爻賱 賰賱 夭亘賵賳 賰鬲丕亘賷賸丕貙 賱賷爻兀賱賴 毓賳 鬲噩乇亘鬲賴 賵鬲胤賱賾毓丕鬲賴 貙 賵鬲賯丿賷賲 丕爻鬲卮丕乇丕鬲. 賴匕丕 兀賷囟賭賸丕 乇賮毓 賲賳 賲氐丿丕賯賷賾鬲賴.
賮賷 匕賱賰 丕賱賵賯鬲 (亘丿丕賷丞 丕賱爻鬲賷賳賷丕鬲)貙 賰丕賳 賲丨亘賾賷 丕賱乇賰囟 兀賯賱賷丞 賵賱丕 賷賵噩丿 賲賰丕賳 賷噩賲毓賴賲. 賯丕賲 卮乇賷賰 賮賱賽 賳丕賷鬲 (丕賱賲鬲丨賲賾爻) 亘鬲丨賵賷賱 賲鬲丕噩乇賴賲 廿賱賶 兀賲丕賰賳 鬲噩賲賾毓 賱賲丨亘賾賷 丕賱乇賰囟 賲賲丕 乇賮毓 賲氐丿丕賯賷賾鬲賴 兀賷囟賸丕.
亘毓丿 爻賳賵丕鬲 丕賳賯胤毓鬲 丕賱毓賱丕賯丞 賲毓 卮乇賰丞 (Tiger) 賵丕囟胤乇 兀賳 賷氐賳毓 兀丨匕賷丞 賲賳 賳賮爻賴 賵兀爻賲丕賴丕 賳丕賷賰. 爻噩賱 賮賽賱 賳丕賷鬲 賮賷 兀賴賲 賲毓乇囟 賱賱賲賱丕亘爻 丕賱乇賷丕囟賷丞貙 賵賵氐賱鬲 丕賱兀丨匕賷丞 賲賳 丕賱賲氐賳毓 賯亘賱 丕賱賲毓乇囟 亘賷賵賲. 賵丕賰鬲卮賮 兀賳賾賴丕 賰丕賳鬲 爻賷賾卅丞 賱賱睾丕賷丞 賵賲賱賷卅丞 亘丕賱兀禺胤丕亍. 賱賰賳 賲丕 賮丕噩兀 丕賱噩賲賷毓 兀賳賴 鬲丨氐賾賱 毓賱賶 胤賱亘丕鬲 鬲賮賵賯 賰賱 鬲賵賯賾毓丕鬲賴貙 賵匕賱賰 賱兀賳賾賴 毓購乇賽賮 亘賲氐丿丕賯賷賾鬲賴 賮賷 丕賱爻賾賵賯. 賵賴匕丕 亘丕賱賳賾爻亘丞 賱賷 丿乇爻 賲賴賲: 丕賱賲氐丿丕賯賷丞 賯丿 鬲兀禺匕 賵賯鬲 賱賱亘賳丕亍 賵賯丿 賷賰賵賳 胤乇賷賯賴丕 胤賵賷賱貙 賱賰賳賾賴丕 兀賴賲 毓丕賲賱 賱賱賳噩丕丨.
丕賱丿乇爻 丕賱孬丕賳賷
賱賲 賷鬲乇丿丿 賮賽賱 賮賷 廿囟丕賮丞 兀毓囟丕亍 賱賮乇賷賯 毓賲賱賴 廿賳 賰丕賳鬲 賱賴賲 3 氐賮丕鬲 (賲鬲丨賲賾爻 賱賱賲噩丕賱 + 賲鬲毓丿賾丿 丕賱賲賴丕乇丕鬲 + 賷鬲賯亘賾賱 廿賳賾賴 賷囟丨賰 毓賱賶 兀禺胤丕亍賴). 賵賴匕賴 丕賱賵氐賮丞 丕賱爻乇賷丞 賱丕夭賲 賳鬲亘賳賾丕賴丕 賮賷 丕賱賲丐爻爻丕鬲 丕賱賲鬲賵爻胤丞 賵丕賱氐睾賷乇丞. 賮丕賱賲鬲丨賲賾爻 賲丕 賷丨鬲丕噩 鬲禺卮賶 亘乇賵丿 賲賳賾賴 兀賵 廿賳賴 賲丕 賷毓胤賷 100% 賱賱毓賲賱. 賵賲鬲毓丿丿 丕賱賲賴丕乇丕鬲 賷賯丿乇 賷爻丕毓丿 賮賷 賳賲賵 丕賱卮乇賰丞 丕賱賱賷 亘鬲鬲胤賱賾亘 廿賳賾賰 鬲丿禺賱 賮賷 賲噩丕賱丕鬲 賲禺鬲賱賮丞. 賵賷囟丨賰 毓賱賶 兀禺胤丕亍賴 賱兀賳賴 亘賷賲乇 賮賷 囟睾胤 卮丿賷丿 賰賲丕 賴賷 丕賱卮乇賰丕鬲 丕賱賳丕賲賷丞. 賵丕賱囟丨賰 賴賳丕 丕賱賲賯氐賵丿 賮賷賴 廿賳賾賴 賲丕 賷賳賴丕乇 賲賳 丕賱禺胤兀 賵賷鬲毓賱賾賲 賲賳賴 (賲賵 廿賳賾賴 睾賷乇 賲亘丕賱賷).
丕賱丿乇爻 丕賱孬丕賱孬
鬲賵賮賾賶 丕亘賳 賮賽賱 賳丕賷鬲 賵賴賵 賮賷 卮亘丕亘賴貙 賰賲丕 鬲賵賮賾賶 丕賱毓丿賷丿 賲賳 卮乇賰丕卅賴. 賷禺鬲賲 賮賽賱 賳丕賷鬲 丕賱賰鬲丕亘 亘匕賰賾乇 兀賴賲賾賷丞 賵噩賵丿 睾丕賷丞 鬲毓賲賱 賳丨賵賴丕. 睾丕賷丞 賲毓賳賵賷賾丞. 賱兀賳賾 丨賯賷賯丞 丕賱丨賷丕丞: 兀賳賾賴丕 賯氐賷乇丞. 賯氐賷乇丞 噩丿賸賾丕. 賵賰賱 丕賱賲賰丕爻亘 丕賱賲丕丿賷丞 賱丕 賯賷賲丞 賱賴丕 廿賳 賱賲 鬲賰賳 賴賳丕賰 睾丕賷丞 鬲毓賲賱 鬲噩丕賴賴丕.
July 6, 2022
I鈥檓 not sure when I became aware of Nike 鈥� maybe sometime around the millennium? Certainly not before that. I was therefore astounded to learn that the company had been founded in the early 1970鈥檚, with the aim of producing and selling sports shoes. In fact, the co-founder (and major driving force), Phil Knight, was a runner in college and his driving goal was to produce top class running shoes. We first catch up with Phil, a native of Oregon, in the late 60鈥檚 when he鈥檇 already secured an MBA at Stanford and had decided to travel the world. Off he went on his voyage of discovery 鈥� and what a journey it was. In listening to an audio version of this book I was pretty much captivated from the very start. This wasn鈥檛 at all the book I鈥檇 anticipated it to be - it was much more literary than the account I鈥檇 expected. The descriptions of time and place and people and events transported me directly there. I was stood beside him, drinking it all in.
When visiting Japan Phil came across the Tiger brand of running shoes and he decided to set up a business importing the shoes and selling them in America. His his old college running coach, Bill Bowerman, became a trusted adviser and then a partner. Along side this, Knight also took up a job in an accounting firm, eventually gaining a full accounting accreditation. In fact, these early days were a real struggle for his infant business, there were many challenges to overcome and it often seemed inevitable that the enterprise would fail. The author comes across as a bit of a romantic 鈥� he really wanted to produce the perfect shoe and worked tirelessly with Bowerman and his Japanese supplier to evolve their offering 鈥� but also as a workaholic, super-ambitious businessman not prepared to let any challenge stop him.
Eventually, however, the challenges of working with his supplier did wear him down and as it became inevitable that he鈥檇 lose the ability to import their shoes he decided to start producing his own. So was the company that became Nike born. The details of his struggles are compelling as are his descriptions of the people he met along the way. At one point he describes a tough looking businessman he鈥檚 just met thus: light seemed to bounce off him differently. No, rather light didn鈥檛 bounce off him - he absorbed it like a black hole.
Nike started to grow steadily, but Phil was in the habit of spending every last cent the company could raise on producing more stock. He knew this was a dangerous strategy but he was convinced it was the only way to ensure growth. He operated very close to the edge 鈥� in fact sometimes way over the edge - but still he continued to do things his way. It brought him perilously close to ruin, but (as we know) the business survived and went on to become the leviathan it is today. If it was fiction it鈥檇 be a great story, but as non-fiction it comprises a tale of almost unbelievable tenacity in the face of seemingly overwhelming odds.
The account of his business adventures is wound up at the point the company is floated (at the same time as Apple) in 1980, by which point Nike had attained a 50% market share in the American athletic shoe market. The final section of the book comprises Knight鈥檚 reflections on his life and updates on the key figures featured in the book.
What I like most about this book is the way the story is told. The author gives much credit for his successes to others 鈥� people he worked with through the years 鈥� and he explains not just what he did but also his motivations for taking the actions he did. Sometimes these seemed counterintuitive, and he acknowledges this, but he took them all the same. He is humble and self-deprecating in his portrayal of himself throughout. I grew to like him a lot. I can鈥檛 recall when I鈥檝e enjoyed a memoir as much 鈥� maybe I never have. It was a joy and an inspiration to spend time with Phil Knight and to learn his story.
NB: I was running in the early 70's when the leading brand of shoe in the UK seemed to be New Balance (the shoes I wore). I then played many other sports (soccer, tennis, badminton) again never wearing Nike but trying out Puma and Addidas amongst others. Later I ran again, this time buying Asics, Mizuno, Brooks and Hoka. Just as as was despairing of the fact that I'd never bought a pair of Nike shoes I spotted my current golf shoes in the garage - yes, you've guessed.
When visiting Japan Phil came across the Tiger brand of running shoes and he decided to set up a business importing the shoes and selling them in America. His his old college running coach, Bill Bowerman, became a trusted adviser and then a partner. Along side this, Knight also took up a job in an accounting firm, eventually gaining a full accounting accreditation. In fact, these early days were a real struggle for his infant business, there were many challenges to overcome and it often seemed inevitable that the enterprise would fail. The author comes across as a bit of a romantic 鈥� he really wanted to produce the perfect shoe and worked tirelessly with Bowerman and his Japanese supplier to evolve their offering 鈥� but also as a workaholic, super-ambitious businessman not prepared to let any challenge stop him.
Eventually, however, the challenges of working with his supplier did wear him down and as it became inevitable that he鈥檇 lose the ability to import their shoes he decided to start producing his own. So was the company that became Nike born. The details of his struggles are compelling as are his descriptions of the people he met along the way. At one point he describes a tough looking businessman he鈥檚 just met thus: light seemed to bounce off him differently. No, rather light didn鈥檛 bounce off him - he absorbed it like a black hole.
Nike started to grow steadily, but Phil was in the habit of spending every last cent the company could raise on producing more stock. He knew this was a dangerous strategy but he was convinced it was the only way to ensure growth. He operated very close to the edge 鈥� in fact sometimes way over the edge - but still he continued to do things his way. It brought him perilously close to ruin, but (as we know) the business survived and went on to become the leviathan it is today. If it was fiction it鈥檇 be a great story, but as non-fiction it comprises a tale of almost unbelievable tenacity in the face of seemingly overwhelming odds.
The account of his business adventures is wound up at the point the company is floated (at the same time as Apple) in 1980, by which point Nike had attained a 50% market share in the American athletic shoe market. The final section of the book comprises Knight鈥檚 reflections on his life and updates on the key figures featured in the book.
What I like most about this book is the way the story is told. The author gives much credit for his successes to others 鈥� people he worked with through the years 鈥� and he explains not just what he did but also his motivations for taking the actions he did. Sometimes these seemed counterintuitive, and he acknowledges this, but he took them all the same. He is humble and self-deprecating in his portrayal of himself throughout. I grew to like him a lot. I can鈥檛 recall when I鈥檝e enjoyed a memoir as much 鈥� maybe I never have. It was a joy and an inspiration to spend time with Phil Knight and to learn his story.
NB: I was running in the early 70's when the leading brand of shoe in the UK seemed to be New Balance (the shoes I wore). I then played many other sports (soccer, tennis, badminton) again never wearing Nike but trying out Puma and Addidas amongst others. Later I ran again, this time buying Asics, Mizuno, Brooks and Hoka. Just as as was despairing of the fact that I'd never bought a pair of Nike shoes I spotted my current golf shoes in the garage - yes, you've guessed.
August 24, 2017
鈥庁堌池з嗁� 诏乇丕賳賯丿乇貙 丕蹖賳 讴鬲丕亘貙 禺丕胤乇丕鬲賽 <賮蹖賱 賳丕锟斤拷鬲> 賲丕賱讴賽 卮乇讴鬲 亘夭乇诏賽 "賳丕蹖讴蹖" 賲蹖亘丕卮丿 賵 亘賴 亘賴鬲乇蹖賳 卮讴賱賽 賲賲讴賳 賳卮丕賳 丿丕丿賴 丕爻鬲 讴賴 趩诏賵賳賴 丕夭 讴噩丕 亘賴 讴噩丕 乇爻蹖丿賴 丕爻鬲 賵 賴賲趩賵賳 丿賵賳丿賴 丕蹖 鬲蹖夭倬丕 丕夭 賲賳胤賯賴贁 倬賵乇鬲賱賳丿貙 丕蹖賳 賲爻蹖乇賽 倬蹖卮乇賮鬲 乇丕 胤蹖 讴乇丿賴 丕爻鬲... 賳賲蹖鬲賵丕賳 讴鬲丕亘 乇丕 趩讴蹖丿賴 讴乇丿貙 丕賲賾丕 亘賴 丕賳鬲禺丕亘 亘禺卮蹖 丕夭 賳賵卮鬲賴 賴丕蹖賽 讴鬲丕亘 乇丕 丿乇 夭蹖乇 亘乇丕蹖鬲丕賳 賲蹖賳賵蹖爻賲 讴賴 賲乇亘賵胤 賲蹖卮賵丿 亘賴 丿賵乇丕賳蹖 讴賴 丕賵 丿乇 丿丕賳卮诏丕賴 丿乇爻 賲蹖禺賵丕賳丿賴 丕爻鬲 賵 禺丕胤乇丕鬲卮 丕夭 卮禺氐蹖 亘賴 賳丕賲賽 <亘蹖賱 亘購賵賽乇賲賳> 讴賴 鬲兀孬蹖乇 亘爻蹖丕乇 夭蹖丕丿蹖 丿乇 倬蹖卮乇賮鬲賽 丕賵 丿丕卮鬲賴 丕爻鬲 賵 丕夭 賲乇亘蹖 鬲亘丿蹖賱 亘賴 卮乇蹖讴賽 讴丕乇蹖 亘乇丕蹖賽 丕賵 賲蹖卮賵丿 賵 卮乇讴鬲賽 "乇賵亘丕賳賽 丌亘蹖" 乇丕 鬲兀爻蹖爻 賲蹖讴賳賳丿 賵 賳夭丿蹖讴 亘賴 賴賮鬲 爻丕賱 亘毓丿 鬲亘丿蹖賱 亘賴 卮乇讴鬲賽 "賳丕蹖讴蹖" 賲蹖卮賵丿
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鈥庁池з勝� 丿賵賲賽 丿丕賳卮诏丕賴 亘賵丿賲 賵 亘乇賳丕賲賴 賴丕蹖賲 讴丕賲賱丕賸 賲乇丕 丕夭 倬丕 丕賳丿丕禺鬲賴 亘賵丿. 氐亘丨 賴丕 讴賱丕爻賴丕蹖賽 丿丕賳卮诏丕賴 賵 毓氐乇賴丕 鬲賲乇蹖賳 賵 賵乇夭卮 賵 鬲賲丕賲賽 卮亘 鬲讴丕賱蹖賮賲 乇丕 丕賳噩丕賲 賲蹖丿丕丿賲... 蹖讴乇賵夭 讴賴 丕夭 丕蹖賳 賲蹖鬲乇爻蹖丿賲 讴賴 賳讴賳丿 丿趩丕乇賽 爻乇賲丕禺賵乇丿诏蹖 卮賵賲貙 噩賱賵蹖賽 丿乇亘賽 丕鬲丕賯賽 讴丕乇賽 <亘購賵乇賲賳> 丕蹖爻鬲丕丿賲 鬲丕 亘賴 丕賵 亘诏賵蹖賲 讴賴 亘毓丿 丕夭 馗賴乇賽 丌賳 乇賵夭 乇丕 賳賲蹖鬲賵丕賳賲 鬲賲乇蹖賳 讴賳賲.. 亘購賵乇賲賳 诏賮鬲: 丌賴丕丕丕.. 讴賴 丕蹖賳胤賵乇... 賲乇亘蹖賽 丕蹖賳 鬲蹖賲 讴蹖賴!責 ... 诏賮鬲賲: 卮賲丕 賴爻鬲蹖... 亘購賵乇賲賳 诏賮鬲: 倬爻 亘賴 毓賳賵丕賳賽 賲乇亘蹖 亘賴鬲 賲蹖诏賲 讴賴 丕賲乇賵夭 亘丕蹖丿 爻乇賽 鬲賲乇蹖賳 丨丕囟乇 亘丕卮蹖... 囟賲賳丕賸 丕賲乇賵夭 乇讴賵乇丿诏蹖乇蹖 丿丕乇蹖賲
鈥庂嗀藏屭� 亘賵丿 丕卮讴 丕夭 趩卮賲丕賳賲 噩丕乇蹖 卮賵丿貙 丕賲賾丕 噩賱賵蹖賽 禺賵丿賲 乇丕 诏乇賮鬲賲.. 鬲賲丕賲賽 丕丨爻丕爻丕鬲賲 乇丕 禺乇噩賽 丿賵蹖丿賳 讴乇丿賲 賵 蹖讴蹖 丕夭 亘賴鬲乇蹖賳 乇讴賵乇丿賴丕蹖賽 爻丕賱 乇丕 孬亘鬲 讴乇丿賲
鈥庂堎傌� 丕夭 夭賲蹖賳 亘蹖乇賵賳 賲蹖 丌賲丿賲貙 亘丕 丕禺賲 賳诏丕賴蹖 亘賴 亘購賵乇賲賳 丕賳丿丕禺鬲賲 賵 丿乇 丿賱賲 亘賴 丕賵 诏賮鬲賲: 丨丕賱丕 乇丕囟蹖 卮丿蹖 丨乇丕賲夭丕丿賴責!責... 賳诏丕賴蹖 亘賴 賲賳 丕賳丿丕禺鬲 賵 讴乇賳賵賲鬲乇卮 乇丕 趩讴 讴乇丿 賵 亘丕夭 賳诏丕賴蹖 亘賴 賲賳 讴乇丿 賵 爻乇卮 乇丕 亘賴 賳卮丕賳賴贁 鬲兀蹖蹖丿 鬲讴丕賳 丿丕丿
鈥庁з� 賲乇丕 丌夭賲丕蹖卮 讴乇丿賴 亘賵丿.. 賲乇丕 丿乇賴賲 卮讴爻鬲賴 亘賵丿 賵 丿賵亘丕乇賴 賲乇丕 爻乇賴賲 讴乇丿賴 亘賵丿貙 丿賯蹖賯丕賸 讴丕乇蹖 讴賴 亘丕 讴賮卮 賴丕 賲蹖讴乇丿... 賲賳 丕夭 倬爻賽 丌賳 讴丕乇 亘乇丌賲丿賴 亘賵丿賲.. 丕夭 丌賳 乇賵夭 亘賴 亘毓丿 賲賳 賵丕賯毓丕賸 蹖讴蹖 丕夭 "賲乇丿丕賳賽 丕賵乇诏賳" 丕賵 亘賵丿賲 (賲賳馗賵乇 丕賳鬲禺丕亘 卮丿賳 丿乇 丕蹖丕賱鬲 丕賵乇诏賳 蹖丕 賴賲丕賳 丕賵乇诏賵賳 亘賵丿賴 丕爻鬲) ... 丕夭 丌賳 乇賵夭 亘賴 亘毓丿 賲賳 蹖讴 亘亘乇 亘賵丿賲
鈥庁ㄙ勜з佖ж蒂勝� 丕夭 亘購賵乇賲賳 丿乇 賲賵乇丿賽 賲爻丕亘賯賴 噩賵丕亘 诏乇賮鬲賲.. 賳賵卮鬲賴 亘賵丿 讴賴 賴賮鬲賴贁 丌蹖賳丿賴 亘乇丕蹖 亘乇诏夭丕乇蹖 賲爻丕亘賯丕鬲賽 丿丕禺賱 爻丕賱賳賽 丕賵乇诏賵賳貙 亘賴 倬賵乇鬲賱賳丿 賲蹖 丌蹖丿 賵 賲乇丕 亘乇丕蹖 氐乇賮賽 賳丕賴丕乇 亘賴 賴鬲賱蹖 讴賴 賲丨賱賽 噩丕蹖诏蹖乇蹖賽 丕毓囟丕蹖賽 鬲蹖賲 亘賵丿貙 丿毓賵鬲 讴乇丿賴 亘賵丿
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鈥庁ㄛ屫池� 賵 倬賳噩賲 跇丕賳賵蹖賴贁 爻丕賱 1964... 賴賳诏丕賲蹖 讴賴 倬蹖卮禺丿賲鬲賽 賴鬲賱貙 賲丕 乇丕 亘賴 爻賲鬲賽 賲蹖夭賽 賳丕賴丕乇 乇丕賴賳賲丕蹖蹖 賲蹖讴乇丿貙 丕爻鬲乇爻 亘爻蹖丕乇 夭蹖丕丿蹖 丿丕卮鬲賲.. 亘賴 蹖丕丿 丿丕乇賲 讴賴 亘購賵乇賲賳 賴賲亘乇诏乇 爻賮丕乇卮 丿丕丿 賵 賲賳 亘丕 氐丿丕蹖蹖 讴賴 丕夭 鬲賴賽 趩丕賴 丿乇 賲蹖 丌賲丿 (鬲鬲賴 倬鬲賴 讴賳丕賳)貙 诏賮鬲賲: 丿賵鬲丕卮 讴賳蹖丿
鈥広嗁嗀� 丿賯蹖賯賴 丕蹖 丨丕賱 賵 丕丨賵丕賱 讴乇丿蹖賲 賵 亘乇丕蹖 亘購賵乇賲賳 丕夭 噩丕賴丕蹖蹖 讴賴 丕夭 丿賵乇 丿賳蹖丕 爻賮乇 讴乇丿賴 亘賵丿賲貙 鬲毓乇蹖賮 讴乇丿賲 賵 丕賵 賳爻亘鬲 亘賴 丌賳 夭賲丕賳 讴賴 丿乇 丕蹖鬲丕賱蹖丕 亘賵丿賲貙 毓賱丕賯賴贁 賵蹖跇賴 丕蹖 賳卮丕賳 丿丕丿.. 亘丕 丌賳讴賴 丿乇 夭賲丕賳 噩賳诏 噩賴丕賳蹖貙 賲賲讴賳 亘賵丿 丿乇 丕蹖鬲丕賱蹖丕 讴卮鬲賴 卮賵丿貙 亘丕夭賴賲 丕夭 丌賳 丿賵乇賴 亘賴 賳蹖讴蹖 蹖丕丿 賲蹖讴乇丿
鈥庁ㄘз勜ж辟� 乇賮鬲 爻乇賽 丕氐賱賽 賲胤賱亘 賵 诏賮鬲: 丌賳 讴賮卮 賴丕蹖賽 跇丕倬賳蹖 禺蹖賱蹖 禺賵亘 賴爻鬲卮. 趩胤賵乇賴 賲賳 賴賲 賵丕乇丿 丕賵賳 賲毓丕賲賱賴 亘卮賲責
鈥庂嗂з囒� 亘賴卮 讴乇丿賲 賵 诏賮鬲賲: 賲毓丕賲賱賴責責 賲丿鬲蹖 夭賲丕賳 亘乇丿 鬲丕 丌賳趩賴 亘購賵乇賲賳 诏賮鬲賴 亘賵丿 乇丕 賴囟賲 讴賳賲 賵 亘賮賴賲賲.. 丕賵賳 賳賲蹖禺賵丕爻鬲 賮賯胤 丿賴 丕賱蹖 丿賵丕夭丿賴 鬲丕 讴賮卮 亘乇丕蹖賽 丕毓囟丕蹖賽 鬲蹖賲卮 禺乇蹖丿丕乇蹖 讴賳賴! 亘賱讴賴 賯氐丿 卮乇丕讴鬲 亘丕 賲賳 乇丕 丿丕卮鬲!責 丕诏乇 禺丿丕 賴賲 丕夭 丿乇賵賳賽 诏乇丿亘丕丿蹖 亘賴 賲賳 倬蹖卮賳賴丕丿賽 卮乇丕讴鬲 賲蹖丿丕丿貙 亘賴 賴賲丕賳 丕賳丿丕夭賴 鬲毓噩亘 賲蹖讴乇丿賲
鈥庁� 倬鬲賴 讴賳丕賳貙 丿乇 丨丕賱蹖 讴賴 夭亘丕賳賲 亘賳丿 丌賲丿賴 亘賵丿貙 亘賴 丕賵 诏賮鬲賲: 亘賱賴
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鈥庁з呟屫堌ж辟� 丕夭 禺賵丕賳丿賳賽 丕蹖賳 讴鬲丕亘 賱匕鬲 亘亘乇蹖丿
鈥�<倬蹖乇賵夭 亘丕卮蹖丿 賵 丕蹖乇丕賳蹖>
-----------------------------------------
鈥庁池з勝� 丿賵賲賽 丿丕賳卮诏丕賴 亘賵丿賲 賵 亘乇賳丕賲賴 賴丕蹖賲 讴丕賲賱丕賸 賲乇丕 丕夭 倬丕 丕賳丿丕禺鬲賴 亘賵丿. 氐亘丨 賴丕 讴賱丕爻賴丕蹖賽 丿丕賳卮诏丕賴 賵 毓氐乇賴丕 鬲賲乇蹖賳 賵 賵乇夭卮 賵 鬲賲丕賲賽 卮亘 鬲讴丕賱蹖賮賲 乇丕 丕賳噩丕賲 賲蹖丿丕丿賲... 蹖讴乇賵夭 讴賴 丕夭 丕蹖賳 賲蹖鬲乇爻蹖丿賲 讴賴 賳讴賳丿 丿趩丕乇賽 爻乇賲丕禺賵乇丿诏蹖 卮賵賲貙 噩賱賵蹖賽 丿乇亘賽 丕鬲丕賯賽 讴丕乇賽 <亘購賵乇賲賳> 丕蹖爻鬲丕丿賲 鬲丕 亘賴 丕賵 亘诏賵蹖賲 讴賴 亘毓丿 丕夭 馗賴乇賽 丌賳 乇賵夭 乇丕 賳賲蹖鬲賵丕賳賲 鬲賲乇蹖賳 讴賳賲.. 亘購賵乇賲賳 诏賮鬲: 丌賴丕丕丕.. 讴賴 丕蹖賳胤賵乇... 賲乇亘蹖賽 丕蹖賳 鬲蹖賲 讴蹖賴!責 ... 诏賮鬲賲: 卮賲丕 賴爻鬲蹖... 亘購賵乇賲賳 诏賮鬲: 倬爻 亘賴 毓賳賵丕賳賽 賲乇亘蹖 亘賴鬲 賲蹖诏賲 讴賴 丕賲乇賵夭 亘丕蹖丿 爻乇賽 鬲賲乇蹖賳 丨丕囟乇 亘丕卮蹖... 囟賲賳丕賸 丕賲乇賵夭 乇讴賵乇丿诏蹖乇蹖 丿丕乇蹖賲
鈥庂嗀藏屭� 亘賵丿 丕卮讴 丕夭 趩卮賲丕賳賲 噩丕乇蹖 卮賵丿貙 丕賲賾丕 噩賱賵蹖賽 禺賵丿賲 乇丕 诏乇賮鬲賲.. 鬲賲丕賲賽 丕丨爻丕爻丕鬲賲 乇丕 禺乇噩賽 丿賵蹖丿賳 讴乇丿賲 賵 蹖讴蹖 丕夭 亘賴鬲乇蹖賳 乇讴賵乇丿賴丕蹖賽 爻丕賱 乇丕 孬亘鬲 讴乇丿賲
鈥庂堎傌� 丕夭 夭賲蹖賳 亘蹖乇賵賳 賲蹖 丌賲丿賲貙 亘丕 丕禺賲 賳诏丕賴蹖 亘賴 亘購賵乇賲賳 丕賳丿丕禺鬲賲 賵 丿乇 丿賱賲 亘賴 丕賵 诏賮鬲賲: 丨丕賱丕 乇丕囟蹖 卮丿蹖 丨乇丕賲夭丕丿賴責!責... 賳诏丕賴蹖 亘賴 賲賳 丕賳丿丕禺鬲 賵 讴乇賳賵賲鬲乇卮 乇丕 趩讴 讴乇丿 賵 亘丕夭 賳诏丕賴蹖 亘賴 賲賳 讴乇丿 賵 爻乇卮 乇丕 亘賴 賳卮丕賳賴贁 鬲兀蹖蹖丿 鬲讴丕賳 丿丕丿
鈥庁з� 賲乇丕 丌夭賲丕蹖卮 讴乇丿賴 亘賵丿.. 賲乇丕 丿乇賴賲 卮讴爻鬲賴 亘賵丿 賵 丿賵亘丕乇賴 賲乇丕 爻乇賴賲 讴乇丿賴 亘賵丿貙 丿賯蹖賯丕賸 讴丕乇蹖 讴賴 亘丕 讴賮卮 賴丕 賲蹖讴乇丿... 賲賳 丕夭 倬爻賽 丌賳 讴丕乇 亘乇丌賲丿賴 亘賵丿賲.. 丕夭 丌賳 乇賵夭 亘賴 亘毓丿 賲賳 賵丕賯毓丕賸 蹖讴蹖 丕夭 "賲乇丿丕賳賽 丕賵乇诏賳" 丕賵 亘賵丿賲 (賲賳馗賵乇 丕賳鬲禺丕亘 卮丿賳 丿乇 丕蹖丕賱鬲 丕賵乇诏賳 蹖丕 賴賲丕賳 丕賵乇诏賵賳 亘賵丿賴 丕爻鬲) ... 丕夭 丌賳 乇賵夭 亘賴 亘毓丿 賲賳 蹖讴 亘亘乇 亘賵丿賲
鈥庁ㄙ勜з佖ж蒂勝� 丕夭 亘購賵乇賲賳 丿乇 賲賵乇丿賽 賲爻丕亘賯賴 噩賵丕亘 诏乇賮鬲賲.. 賳賵卮鬲賴 亘賵丿 讴賴 賴賮鬲賴贁 丌蹖賳丿賴 亘乇丕蹖 亘乇诏夭丕乇蹖 賲爻丕亘賯丕鬲賽 丿丕禺賱 爻丕賱賳賽 丕賵乇诏賵賳貙 亘賴 倬賵乇鬲賱賳丿 賲蹖 丌蹖丿 賵 賲乇丕 亘乇丕蹖 氐乇賮賽 賳丕賴丕乇 亘賴 賴鬲賱蹖 讴賴 賲丨賱賽 噩丕蹖诏蹖乇蹖賽 丕毓囟丕蹖賽 鬲蹖賲 亘賵丿貙 丿毓賵鬲 讴乇丿賴 亘賵丿
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鈥庁ㄛ屫池� 賵 倬賳噩賲 跇丕賳賵蹖賴贁 爻丕賱 1964... 賴賳诏丕賲蹖 讴賴 倬蹖卮禺丿賲鬲賽 賴鬲賱貙 賲丕 乇丕 亘賴 爻賲鬲賽 賲蹖夭賽 賳丕賴丕乇 乇丕賴賳賲丕蹖蹖 賲蹖讴乇丿貙 丕爻鬲乇爻 亘爻蹖丕乇 夭蹖丕丿蹖 丿丕卮鬲賲.. 亘賴 蹖丕丿 丿丕乇賲 讴賴 亘購賵乇賲賳 賴賲亘乇诏乇 爻賮丕乇卮 丿丕丿 賵 賲賳 亘丕 氐丿丕蹖蹖 讴賴 丕夭 鬲賴賽 趩丕賴 丿乇 賲蹖 丌賲丿 (鬲鬲賴 倬鬲賴 讴賳丕賳)貙 诏賮鬲賲: 丿賵鬲丕卮 讴賳蹖丿
鈥広嗁嗀� 丿賯蹖賯賴 丕蹖 丨丕賱 賵 丕丨賵丕賱 讴乇丿蹖賲 賵 亘乇丕蹖 亘購賵乇賲賳 丕夭 噩丕賴丕蹖蹖 讴賴 丕夭 丿賵乇 丿賳蹖丕 爻賮乇 讴乇丿賴 亘賵丿賲貙 鬲毓乇蹖賮 讴乇丿賲 賵 丕賵 賳爻亘鬲 亘賴 丌賳 夭賲丕賳 讴賴 丿乇 丕蹖鬲丕賱蹖丕 亘賵丿賲貙 毓賱丕賯賴贁 賵蹖跇賴 丕蹖 賳卮丕賳 丿丕丿.. 亘丕 丌賳讴賴 丿乇 夭賲丕賳 噩賳诏 噩賴丕賳蹖貙 賲賲讴賳 亘賵丿 丿乇 丕蹖鬲丕賱蹖丕 讴卮鬲賴 卮賵丿貙 亘丕夭賴賲 丕夭 丌賳 丿賵乇賴 亘賴 賳蹖讴蹖 蹖丕丿 賲蹖讴乇丿
鈥庁ㄘз勜ж辟� 乇賮鬲 爻乇賽 丕氐賱賽 賲胤賱亘 賵 诏賮鬲: 丌賳 讴賮卮 賴丕蹖賽 跇丕倬賳蹖 禺蹖賱蹖 禺賵亘 賴爻鬲卮. 趩胤賵乇賴 賲賳 賴賲 賵丕乇丿 丕賵賳 賲毓丕賲賱賴 亘卮賲責
鈥庂嗂з囒� 亘賴卮 讴乇丿賲 賵 诏賮鬲賲: 賲毓丕賲賱賴責責 賲丿鬲蹖 夭賲丕賳 亘乇丿 鬲丕 丌賳趩賴 亘購賵乇賲賳 诏賮鬲賴 亘賵丿 乇丕 賴囟賲 讴賳賲 賵 亘賮賴賲賲.. 丕賵賳 賳賲蹖禺賵丕爻鬲 賮賯胤 丿賴 丕賱蹖 丿賵丕夭丿賴 鬲丕 讴賮卮 亘乇丕蹖賽 丕毓囟丕蹖賽 鬲蹖賲卮 禺乇蹖丿丕乇蹖 讴賳賴! 亘賱讴賴 賯氐丿 卮乇丕讴鬲 亘丕 賲賳 乇丕 丿丕卮鬲!責 丕诏乇 禺丿丕 賴賲 丕夭 丿乇賵賳賽 诏乇丿亘丕丿蹖 亘賴 賲賳 倬蹖卮賳賴丕丿賽 卮乇丕讴鬲 賲蹖丿丕丿貙 亘賴 賴賲丕賳 丕賳丿丕夭賴 鬲毓噩亘 賲蹖讴乇丿賲
鈥庁� 倬鬲賴 讴賳丕賳貙 丿乇 丨丕賱蹖 讴賴 夭亘丕賳賲 亘賳丿 丌賲丿賴 亘賵丿貙 亘賴 丕賵 诏賮鬲賲: 亘賱賴
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鈥庁з呟屫堌ж辟� 丕夭 禺賵丕賳丿賳賽 丕蹖賳 讴鬲丕亘 賱匕鬲 亘亘乇蹖丿
鈥�<倬蹖乇賵夭 亘丕卮蹖丿 賵 丕蹖乇丕賳蹖>
June 25, 2023
"Let everyone else call your idea crazy . . . just keep going. Don鈥檛 stop. Don鈥檛 even think about stopping until you get there, and don鈥檛 give much thought to where 鈥渢here鈥� is. Whatever comes, just don鈥檛 stop."
Motivation on spot. Enjoyed it. Once you start reading this one, pray you could stop in between. It was a real struggle for me. I just couldn't stop reading it.
I feel like I should have read this book years ago. But I still feel great reading it now because I still have the desire to make some huge changes in my life. And no matter how hard people try to convince me anything different but I would always say it's books that actually make things work. And this book is actually one of them.
This guy is someone I could totally relate with. At least he's had some people in his family and friend circle who supported him both financially and emotionally from the very beginning. But the real lesson lies in the fact that we see our dreams first and the first step starting with us.
Now I believe traveling and experiencing new places do impact our minds and how we evolve too. Otherwise nothing much will change living the same life everyday until we die.
I enjoyed meeting Bowerman through this book. An interesting personality I would say.
And Johnson. This personality is something I would want to avoid but yes, something I want to keep a track on.
The best part about the book is that it's hard to stop reading in between. Yes, that's right. For a non-fiction autobiography, it's awesome to read something that's been written this well which felt like I was reading a fast-paced novel worried about our clueless main character.
No, he isn't exactly clueless but his life during the 1960s sounds clueless with the extreme personalities he had to deal with. It's business that was booming and crashing. It's now or never it seems. It's do or die it tells.
The whole book got me anxious the entire time worried about the anxiety he and his partners had to deal with. But also, it gave me time to consider things that are inevitable to build a business. And not just business, but some things we need to reconsider when it comes to our lives and for people who want to change their lives.
The business with the Japanese read like I was reading about some suspense much like the dilemma of the author.
The risks are high yet what matters is we do not stop trying. And here, not just trying but learning things and going for the same goal using different plans that's might most possibly work out the best.
It's about the connection, the right people we can trust, the investments we can do, consistently learning from our mistakes and knowing the people we are involved with and for those who we are giving the services for.
Each person or character mentioned has something to tell the reader. I love their enthusiasm and positive vibes. I liked the parts where Woodell had things to say.
Kitami surprised me. But then again, let's me know the idea of "keep your friends close but keep your enemies closer".
There's this part of terrorist attack in which athletes were kidnapped. Told you, this book is just too interesting to put down once you start reading it.
I loved how one setback after another setback for almost a decade to deal with how he kept telling himself to "keep going" and not to stop. I could see how persuasive and determined he was. Competition is cut throat. It's exciting to read about it.
This book will let you see what goes in the making of a world conquering brand. All the hard work, the determination, the conflicts, the laws and rules, the difficulties and the oppositions, the connections and the teamwork. I mean it's not all the details and everything but you will get to see a good view of what made Nike as it is today.
When you are good (believing in what you do no matter what!), never give up on making it better and take indefinite number of chances to make it big and there's nothing to stop you. Instead everyone would want to find you, know you through what you do.
And yes, it tells us not to think too much about the jalebis. No, the jealous baes, I mean. Be focused. Be with those who would help you and you know would give you constructive criticism.
Motivation on spot. Enjoyed it. Once you start reading this one, pray you could stop in between. It was a real struggle for me. I just couldn't stop reading it.
I feel like I should have read this book years ago. But I still feel great reading it now because I still have the desire to make some huge changes in my life. And no matter how hard people try to convince me anything different but I would always say it's books that actually make things work. And this book is actually one of them.
This guy is someone I could totally relate with. At least he's had some people in his family and friend circle who supported him both financially and emotionally from the very beginning. But the real lesson lies in the fact that we see our dreams first and the first step starting with us.
Now I believe traveling and experiencing new places do impact our minds and how we evolve too. Otherwise nothing much will change living the same life everyday until we die.
I enjoyed meeting Bowerman through this book. An interesting personality I would say.
And Johnson. This personality is something I would want to avoid but yes, something I want to keep a track on.
The best part about the book is that it's hard to stop reading in between. Yes, that's right. For a non-fiction autobiography, it's awesome to read something that's been written this well which felt like I was reading a fast-paced novel worried about our clueless main character.
No, he isn't exactly clueless but his life during the 1960s sounds clueless with the extreme personalities he had to deal with. It's business that was booming and crashing. It's now or never it seems. It's do or die it tells.
The whole book got me anxious the entire time worried about the anxiety he and his partners had to deal with. But also, it gave me time to consider things that are inevitable to build a business. And not just business, but some things we need to reconsider when it comes to our lives and for people who want to change their lives.
The business with the Japanese read like I was reading about some suspense much like the dilemma of the author.
The risks are high yet what matters is we do not stop trying. And here, not just trying but learning things and going for the same goal using different plans that's might most possibly work out the best.
It's about the connection, the right people we can trust, the investments we can do, consistently learning from our mistakes and knowing the people we are involved with and for those who we are giving the services for.
Each person or character mentioned has something to tell the reader. I love their enthusiasm and positive vibes. I liked the parts where Woodell had things to say.
Kitami surprised me. But then again, let's me know the idea of "keep your friends close but keep your enemies closer".
There's this part of terrorist attack in which athletes were kidnapped. Told you, this book is just too interesting to put down once you start reading it.
I loved how one setback after another setback for almost a decade to deal with how he kept telling himself to "keep going" and not to stop. I could see how persuasive and determined he was. Competition is cut throat. It's exciting to read about it.
This book will let you see what goes in the making of a world conquering brand. All the hard work, the determination, the conflicts, the laws and rules, the difficulties and the oppositions, the connections and the teamwork. I mean it's not all the details and everything but you will get to see a good view of what made Nike as it is today.
When you are good (believing in what you do no matter what!), never give up on making it better and take indefinite number of chances to make it big and there's nothing to stop you. Instead everyone would want to find you, know you through what you do.
And yes, it tells us not to think too much about the jalebis. No, the jealous baes, I mean. Be focused. Be with those who would help you and you know would give you constructive criticism.
March 7, 2019
Ive learned so much from Phil over the course of my career, but never understood the full story of how he started Nike. This book taught me about the tenacity and focus on quality that goes into building a company.
September 28, 2018
As a long-time lover of Nike, it was only matter of time until I read Shoe Dog by Phil Knight, Nike鈥檚 founder. I was pretty sure I鈥檇 enjoy this one and I was right, I really liked it!
The story, told in first person by Phil himself, begins by focusing on his early life, most notably his post-college adulthood in the early 1960s. Phil was unsure of what exactly he wanted to do and had a strong desire to travel the world first. This is nothing new, in my opinion, if anything, this desire has only become more common with young adults. I enjoyed the whole book but began to get impatient with this part - Only because I felt this young adult desire to travel the world wasn鈥檛 too unique, and I was eager to get started on the Nike story. Of course, we never know which life experiences will shape us and how they will leave lasting impacts, and this did tie back into the ultimate story of Nike.
鈥漇eek a calling. Even if you don鈥檛 know what that means, seek it. If you鈥檙e following your calling, the fatigue will be easier to bear, the disappointments will be fuel, the highs will be like nothing you鈥檝e ever felt.鈥�
I liked learning about the origins of a company I鈥檝e loved and supported for most of my life, and seeing how certain products came to be. I would鈥檝e enjoyed a little more on the endorsements and relationships with athletes in the 90s and 2000s, like Jordan, Tiger, Lebron, etc. but the majority of the book is set well before this timeframe. Before Nike became what it is today, it was Blue Ribbon Sports, being run out of Phil鈥檚 parents鈥� home in Oregon. Like most successful companies, there were many challenges and growing pains. I admire people who continually have the strength to overcome such obstacles and keep pursuing the vision they believe in. It鈥檚 daunting and much easier said than done! It was interesting to read about the other key players who helped craft Nike鈥檚 culture and footprint too.
鈥滻鈥檇 never witnessed anything quite like that race. And yet I didn鈥檛 just witness it. I took part in it. Days later I felt sore in my hams and quads. This, I decided, this is what sports are, what they can do. Like books, sports give people a sense of having lived other lives, of taking part in other people鈥檚 victories. And defeats. When sports are at their best, the spirit of the fan merges with the spirit of the athlete, and in that convergence, in they transference, is the oneness that the mystics talk about.鈥�
I especially enjoyed the last chapter of the book, which jumps forward to 2007, where Phil reflects on how far the founding group has come, where they all are at that point, and where Nike now stood, several years later. It also sheds more of a light on Phil鈥檚 personal life, which was nice to read about.
Shoe Dog is a great story; one that shares the origins of an iconic global brand, and provides many lessons for both the aspiring entrepreneur and the ultimate sports fan.
The story, told in first person by Phil himself, begins by focusing on his early life, most notably his post-college adulthood in the early 1960s. Phil was unsure of what exactly he wanted to do and had a strong desire to travel the world first. This is nothing new, in my opinion, if anything, this desire has only become more common with young adults. I enjoyed the whole book but began to get impatient with this part - Only because I felt this young adult desire to travel the world wasn鈥檛 too unique, and I was eager to get started on the Nike story. Of course, we never know which life experiences will shape us and how they will leave lasting impacts, and this did tie back into the ultimate story of Nike.
鈥漇eek a calling. Even if you don鈥檛 know what that means, seek it. If you鈥檙e following your calling, the fatigue will be easier to bear, the disappointments will be fuel, the highs will be like nothing you鈥檝e ever felt.鈥�
I liked learning about the origins of a company I鈥檝e loved and supported for most of my life, and seeing how certain products came to be. I would鈥檝e enjoyed a little more on the endorsements and relationships with athletes in the 90s and 2000s, like Jordan, Tiger, Lebron, etc. but the majority of the book is set well before this timeframe. Before Nike became what it is today, it was Blue Ribbon Sports, being run out of Phil鈥檚 parents鈥� home in Oregon. Like most successful companies, there were many challenges and growing pains. I admire people who continually have the strength to overcome such obstacles and keep pursuing the vision they believe in. It鈥檚 daunting and much easier said than done! It was interesting to read about the other key players who helped craft Nike鈥檚 culture and footprint too.
鈥滻鈥檇 never witnessed anything quite like that race. And yet I didn鈥檛 just witness it. I took part in it. Days later I felt sore in my hams and quads. This, I decided, this is what sports are, what they can do. Like books, sports give people a sense of having lived other lives, of taking part in other people鈥檚 victories. And defeats. When sports are at their best, the spirit of the fan merges with the spirit of the athlete, and in that convergence, in they transference, is the oneness that the mystics talk about.鈥�
I especially enjoyed the last chapter of the book, which jumps forward to 2007, where Phil reflects on how far the founding group has come, where they all are at that point, and where Nike now stood, several years later. It also sheds more of a light on Phil鈥檚 personal life, which was nice to read about.
Shoe Dog is a great story; one that shares the origins of an iconic global brand, and provides many lessons for both the aspiring entrepreneur and the ultimate sports fan.
November 17, 2024
Wow. What a journey. I kept waiting for Phil to fall apart. He was in survival crisis mode for so many years.
Started off a little slowly, but it picked up quickly. I appreciate his respect and appreciation for Asia. I鈥檓 sure there鈥檚 a lot that was left out, and considering this was a book of what I would guess are mostly highlights and lowlights, it was a rollercoaster ride. I could鈥檝e kept reading each year鈥檚 ups and downs through the published year. I would鈥檝e loved to see the Michael Jordan years, specifically, from his point of view.
The Nike brand doesn鈥檛 work well with my feet size, but Converse do. So I was very excited when Nike bought them and made their shoes better. Their shoes are probably overpriced regardless of brand, but this story makes it feel like every penny I pay is worth it.
Lots of tragedies in the book too, and these were very sad, but I think (hope) he finds himself a better contributor to the human race as a result of these hard times, though I would exclude what happened to Mathew, Bowerman, and Prefontaine. I think those are the kind of losses you never really get over.
Started off a little slowly, but it picked up quickly. I appreciate his respect and appreciation for Asia. I鈥檓 sure there鈥檚 a lot that was left out, and considering this was a book of what I would guess are mostly highlights and lowlights, it was a rollercoaster ride. I could鈥檝e kept reading each year鈥檚 ups and downs through the published year. I would鈥檝e loved to see the Michael Jordan years, specifically, from his point of view.
The Nike brand doesn鈥檛 work well with my feet size, but Converse do. So I was very excited when Nike bought them and made their shoes better. Their shoes are probably overpriced regardless of brand, but this story makes it feel like every penny I pay is worth it.
Lots of tragedies in the book too, and these were very sad, but I think (hope) he finds himself a better contributor to the human race as a result of these hard times, though I would exclude what happened to Mathew, Bowerman, and Prefontaine. I think those are the kind of losses you never really get over.
February 8, 2023
Most of the book had really good parts, and it was for sure interesting to follow the authors adventure. For people interested in building a company the book must be invaluable, but for me the long passages describing all the problems the author encountered on his way, felt unnecessary. I also got a bit stressed by everything that went wrong. It is impressive that the author soldiered on and never gave up, which is a lesson we all can learn something from. But for me the book could have been much shorter, and I would have liked it more.
July 18, 2020
Wow! What a delightful read it was. Shoe Dog was in my reading list for a quite long time, but I never managed time to read it. But now I am gladsome that I read this stunning memoir. We all heard about brand NIKE, a shoe company. But we don't know about the journey of NIKE's founders Philip Knight and Bowerman. We definitely Google some facts, but Google will not connect us to their story emotionally.
In his autobiography, Phil talks about his personal and professional life in a very subtle manner. If you think about shoes all the time even at the time of your children's birth too that will be made you Shoe Dog. The title goes perfectly with the storyline. The cover page is artless and precise with a monogram of NIKE.
Phil Knight dedicates this book to his grandchildren so they will know about him and his company. He born in Oregon; earned a master's degree from Stanford University. In his college time, he made a paper regarding shoes that stuck with him for a long time. Phil travels the whole world at the age of 24. After coming home, he started his own company named Blue Ribbon which sale Japanese shoes in the USA.
Read the full review here -
In his autobiography, Phil talks about his personal and professional life in a very subtle manner. If you think about shoes all the time even at the time of your children's birth too that will be made you Shoe Dog. The title goes perfectly with the storyline. The cover page is artless and precise with a monogram of NIKE.
Phil Knight dedicates this book to his grandchildren so they will know about him and his company. He born in Oregon; earned a master's degree from Stanford University. In his college time, he made a paper regarding shoes that stuck with him for a long time. Phil travels the whole world at the age of 24. After coming home, he started his own company named Blue Ribbon which sale Japanese shoes in the USA.
Read the full review here -
March 20, 2018
Loved this book. It was very inspiring to read Phil Knight's story of how he built one of the world's most successful companies. It also inspired me to finish writing Underdog!
September 18, 2017
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June 13, 2024
鈥淒on鈥檛 tell people how to do things, tell them what to do and let them surprise you with their results.鈥�
Nike is one of the most well-known brands in the world. Some think its outsourcing business strategy is brilliant, while others think it's contentious. Nike is a brand that everyone knows, or at least we think they do.
Phil Knight, the author and founder of the company, tells an unexpectedly gripping story. The book's chapters are divided by year, and it spends a lot of time on the company's first ten years. Knight is able to depict the terror and frustration that comes with living on the edge year after year, even as his firm grows.
The book is unexpectedly enjoyable to read - well written and intriguing - and is not your standard entrepreneurship story, aimed primarily at young individuals seeking inspiration or others of a similar nature. It focuses primarily on the early days of Blue Ribbon / Nike (the early 70s).
You might like to check out more similar books
Nike is one of the most well-known brands in the world. Some think its outsourcing business strategy is brilliant, while others think it's contentious. Nike is a brand that everyone knows, or at least we think they do.
Phil Knight, the author and founder of the company, tells an unexpectedly gripping story. The book's chapters are divided by year, and it spends a lot of time on the company's first ten years. Knight is able to depict the terror and frustration that comes with living on the edge year after year, even as his firm grows.
The book is unexpectedly enjoyable to read - well written and intriguing - and is not your standard entrepreneurship story, aimed primarily at young individuals seeking inspiration or others of a similar nature. It focuses primarily on the early days of Blue Ribbon / Nike (the early 70s).
You might like to check out more similar books
May 8, 2016
JUST DO IT. Those words are the life story of Phil Knight. To every athlete, entrepreneur, mother, father, and dreamer his greatest legacy will be a life well played. More valuable than his pledge of giving back to society $100,000,000 a year, Phil 'Found His Greatness' in life by inspiring us all to play harder, dig deeper and never quit. Thank you, Phil.
This book is well worth every hard-won word, shared and earned over 50+ years of grueling competition. More than once the story looked like impending failure. Most would have given up. Perhaps Phil's greatest advice, and example, are the words he shared on his book tour in Portland where he told us all, "The only time you must not fail is the last time you try."
Pick your heroes with the greatest of care. Phil Knight, your name shall stand beyond your lifetime in our generation's Pantheon of Heroes for never failing to try.
This book is well worth every hard-won word, shared and earned over 50+ years of grueling competition. More than once the story looked like impending failure. Most would have given up. Perhaps Phil's greatest advice, and example, are the words he shared on his book tour in Portland where he told us all, "The only time you must not fail is the last time you try."
Pick your heroes with the greatest of care. Phil Knight, your name shall stand beyond your lifetime in our generation's Pantheon of Heroes for never failing to try.
September 22, 2020
Never read something like this. The story of adventure, failure, friendship, love, triumph, highs and lows, banks and money, business, happiness and a journey to life. Try this one... Its recommendable 馃憤馃憤馃憤馃槏鉂わ笍
February 23, 2020
This may be an unpopular view, but I do not like Phil Knight OR Nike after reading this. He's as much of a hustler as the next entrepreneur, but he got 'lucky' by selling a great Japanese product in the US. His parents also funded his post-MBA trip around the world where he met with the Japanese, and gave him funding to launch his business.
He also seemed like a horrible manager, exploiting his sales people while he worked a cushy job at PWC. His descriptions of not replying to his staff when they reached out to him for support is nothing to be admired.
He also seemed like a horrible manager, exploiting his sales people while he worked a cushy job at PWC. His descriptions of not replying to his staff when they reached out to him for support is nothing to be admired.
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