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I'm reading Gladwell's books out of order. I first read Outliers (his 3rd book), now I've read Blink (his 2nd), next I'm going to try and get my hands on The Tipping Point and then finally his latest- What the Dog Saw: And Other Adventures. But let's focus on Blink now, shall we?

I've never really thought about our unconscious thinking process before reading Blink. I always knew it existed, but I never knew it went as far as Gladwell was able to explore in this book. Now I'm going to be constantly aware of my involuntary choices and judgements. The explanations about our subconscious choices and subliminal messages are going to be everywhere to me now. There's no way I'm going to be able to walk down a supermarket aisle and look at everything the same way again. This isn't one of those life-changing books, it's more of a life-awareness book.

The one thing that disappointed me about Blink vs. Outliers was that when Gladwell veered into fact-heavy portions, the book lost steam and my attention started to lag. The fact portions tended to be lengthy and drawn out, taking slightly from the overall flow of the book. Really, though, the book was extremely informative and engaging. I'd challenge anyone to read this book and not see the world even a little bit differently.