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Jerry's Reviews > Influence: The Psychology of Persuasion

Influence by Robert B. Cialdini
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really liked it

I put this book under "dangerous knowledge." Cialdini, still a top consultant in this field, has a tiny disclaimer at the end of the book saying how he's aware that this knowledge could be misused, but doesn't go much further.

I see this stuff abused all the time, to spin democracies to go to war, to sell us products and services we don't really need and much, much more.

I've been wanting to start an ethics institute around this topic. Interested? Write me!
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Reading Progress

Finished Reading
January 26, 2008 – Shelved

Comments Showing 1-5 of 5 (5 new)

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message 1: by Jazz (new)

Jazz Sembhi I'm in. Where do we start?


message 2: by Jazz (new)

Jazz Sembhi I'm in. Where do we start?


message 3: by Jazz (new)

Jazz Sembhi I'm in. Where do we start?


Leanne I'm very interested in ethics and writing. How is your project going?


message 5: by Chakri (new) - added it

Chakri Kireeti I agree that it is under dangerous knowledge but the times have changed they are limited resources where the dangerous knowledge is freely available.But in the recent times the most popular youtube influencers are advocating this book legally...where donno where this proceeds.And how to undersand this in the click whirr terminologies


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