R.L. Syme's Blog
June 4, 2019
Episode 131 � How to Successfully Collaborate With Other Authors
This week’s podcast for authors is about how to collaborate successfully with others in writing projects. We revisit an interview we did with Honoree Corder, nonfiction author and coach. Enjoy!  Show Notes And Links -What does the collaboration process look like? -How do you find another author to collaborate with? -How do you actually […]
Published on June 04, 2019 06:12
May 28, 2019
Episode 130- Time for a Midyear Book Marketing Check-Up
In this week’s podcast, Chris revisits her 2019 marketing recommendations. We’ll see how we’re all doing so far. Links & Show Notes: -How’s your book marketing doing? Are your books selling as well as you’d hoped? It’s probably time for a book marketing check-up. –Why it’s time for a marketing disruption and what that means. […]
Published on May 28, 2019 07:54
May 21, 2019
Episode 129 � How to Avoid Reputation Damage in a Twitter Storm
In a nutshell, know the rules of engagement. Authors need to learn how to protect their reputations by avoiding unnecessary conflict online. In this week’s podcast, number two in the series on crisis management, I interview my mom, an experienced crisis manager, on how to stay out of trouble online. Links & Show Notes: -How […]
Published on May 21, 2019 06:15
May 14, 2019
Episode 128 � How to Handle an Online Crisis
On this week’s Smarty Pants Book Marketing Podcast, I get to interview my mom about her experience as a crisis manager and her tips for authors on how to handle an online attack. It’s a good one–our first in the Summer Blast From The Past series. Also, check out her book in the show notes: […]
Published on May 14, 2019 06:11
April 17, 2019
Episode 124 � Should You Start a Podcast?
In this week’s podcast, my Mom gives us a few good reasons to start a podcast and one big one not to. If you’re thinking about starting up a show, you should take a listen. This is going to be a multi-episode series. Enjoy!  Show Notes & Links: -Always start with your “why.� -One […]
Published on April 17, 2019 04:25
March 26, 2019
Episode 122 � When to Use BookBub Ads and How to Bid Successfully
This episode is the third of a three-part super series on how to become a BookBub ads expert with David Gaughran. If you haven’t listened to episodes one and two, I recommend you start there. Here’s the link to the first show in the series: * In this episode Chris and smarty pants guest […]
Published on March 26, 2019 06:08
March 19, 2019
Episode 121 � How to Put Together a Killer BookBub Ad
Part two of three on becoming a BookBub ads expert. If you haven’t listened to part one, click here and listen first. Then come back! *** In this episode David Gaughran and my mom (Chris) discuss the tips and tricks to images and targeting on BookBub ads. It’s not like Facebook or Amazon ads, so […]
Published on March 19, 2019 08:22
March 12, 2019
Episode 120 � How to Become a BookBub Ads Expert � part 1
This week, Chris starts a three-week series with David Gaughran, author of the new book, BookBub Ads Expert. In this first part, it’s all about how to test for success and find a template you can use to replicate for success.  Show Notes & Links: -Why David wrote his new book and how he […]
Published on March 12, 2019 08:06
March 5, 2019
Episode 119 � The One Thing Every Author Needs to Keep
Woo-hoo. I get to do this week’s podcast again! We’re continuing to introduce my new podcast called The Quitcast–what to quit, what to keep, and what to question. This week it’s all about what to keep. Do you know your strengths? Find out this week. .  Show Notes & Links: � The best predictor […]
Published on March 05, 2019 06:55
February 26, 2019
Episode 118 � The One Thing Every Author Needs to Quit
I got to introduce my new podcast, The Quitcast, on this week’s Smarty Pants Book Marketing Podcast with my mom. What fun. Be sure and listen–you’ll want to know the one thing you need to quit doing today. Links & Show Notes -Introducing The Quitcast, a new videocast on YouTube for authors who want to […]
Published on February 26, 2019 06:25