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“Whoa, who peed in your Cheerios?”
― Becca Fitzpatrick, Crescendo

“On the right side-panel of the verbose and somewhat tautological box of Cheerios, it is written,

If you are not satisfied with the quality and/or performance of the Cheerios in this box, send name, address, and reason for dissatisfaction—along with entire boxtop and price paid—to: General Mills, Inc., Box 200-A, Minneapolis, Minn., 55460. Your purchase price will be returned.

It isn’t enough that there is a defensive tone to those words, a slant of doubt, an unappetizing broach of the subject of money, but they leave the reader puzzling over exactly what might be meant by the “performance� of the Cheerios.

Could the Cheerios be in bad voice? Might not they handle well on curves? Do they ejaculate too quickly? Has age affected their timing or are they merely in a mid-season slump? Afflicted with nervous exhaustion or broken hearts, are the Cheerios smiling bravely, insisting that the show must go on?”
― Tom Robbins, Fierce Invalids Home from Hot Climates

“People nowadays talk about the world's problems like they're reading lines off a teleprompter. They recite what they're told and echo it without thinking. It has become easier to divide people than to unify them, and to blind them than to give them vision. We are no longer unified like a bowl of Cheerios. Instead, we have become as segregated as a box of Lucky Charms. Every day we see the same leprechauns on TV acting like they're the experts of everything.”
― Suzy Kassem, Rise Up and Salute the Sun: The Writings of Suzy Kassem

“Ain't you just the cheeriest Cheerio, ' I says.”
― Stephen King, Blockade Billy

“Who pissed in your Cheerios?”
― Lucy Score, Things We Never Got Over

“There’s not much of a difference between a stadium full of cheering fans and an angry crowd screaming abuse at you. They’re both just making a lot of noise! How you take it is up to you.”
― Sue Sylvester