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“As much money and life as you could want! The two things most human beings would choose above all - the trouble is, humans do have a knack of choosing precisely those things that are worst for them.”
― J.K. Rowling, Harry Potter and the Sorcerer's Stone

“One of the best ways to influence people is to make them feel important. Most people enjoy those rare moments when others make them feel important. It is one of the deepest human desires.”
― Roy T. Bennett, The Light in the Heart

“The only thing we can try to do is to influence the direction scientists are taking. Since we might soon be able to engineer our desires too, perhaps the real questions facing us is not 'What do we want to become?', but "What do we want to want?' Those who are not spooked by this question probably haven't given it enough thought.”
― Yuval Noah Harari, קיצור תולדות האנושות

“even admirable human desires for love, for belonging, and for meaning can be manipulated by unscrupulous individuals to benefit themselves”
― Noah Berlatsky

“I want them to see that in the universal human desire to be happy, to develop our gifts, to contribute to others, to love and be loved—we’re all the same. Nobody is any better than anybody else, and no one’s happiness or human dignity matters more than anyone else’s.”
― Melinda Gates, The Moment of Lift: How Empowering Women Changes the World

“Fear of the unknown will always be overpowered by human desire toward exploration. Curiosity is the risk, whose gifts often pays off.”
― Mladen Đorđević, Svetioničar - Pritajeno zlo

“Man is a very strange creature! He wants to be on a floating ship in the sea while sitting on the shore; and while sitting on the ship, he wants to be sitting on a fixed bench on the shore!”
― Mehmet Murat ildan

“Whenever I met a collared lemming on a summer day and took its stare I would think: Here is a tough animal. Here is a valuable life. In a heedless moment, years from now, will I remember more machinery here than mind? If it could tell me of its will to survive, would I think of biochemistry, or would I think of the analogous human desire? If it could speak of the time since the retreat of the ice, would I have the patience to listen?”
― Barry Lopez, Arctic Dreams