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Simple Effectiveness
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“Don’t spend a lot of effort acquiring customers and then just let them walk away.”
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“Our freedom to operate and maneuver had increased substantially through disciplined procedures. Discipline equals freedom.”
― Extreme Ownership: How U.S. Navy SEALs Lead and Win
― Extreme Ownership: How U.S. Navy SEALs Lead and Win
“Impressing people is utterly different from being truly impressive.”
― Ego Is the Enemy
― Ego Is the Enemy
“Your potential, the absolute best you’re capable of—that’s the metric to measure yourself against. Your standards are. Winning is not enough. People can get lucky and win. People can be assholes and win. Anyone can win. But not everyone is the best possible version of themselves.”
― Ego Is the Enemy
― Ego Is the Enemy
“The test is not a complex one: when the alarm goes off, do you get up out of bed, or do you lie there in comfort and fall back to sleep? If you have the discipline to get out of bed, you win—you pass the test. If you are mentally weak for that moment and you let that weakness keep you in bed, you fail. Though it seems small, that weakness translates to more significant decisions. But if you exercise discipline, that too translates to more substantial elements of your life.”
― Extreme Ownership: How U.S. Navy SEALs Lead and Win
― Extreme Ownership: How U.S. Navy SEALs Lead and Win
Simple’s 2024 Year in Books
Take a look at Simple’s Year in Books, including some fun facts about their reading.
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