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“Is your brand messaging telling a story or is it telling your story.”
― Loren Weisman

“Social media is not toxic. Social media sites are not toxic. It might just be that you've allowed the toxic people you follow on social media to make it toxic for you. There is no rule, no law or no condition on any of these sites that says you must continue to follow or stay connected with someone you don't want to on social media. Unfollow, disconnect and block if need be and as often as you like.”
― Loren Weisman

“Consider taking an approach to your non profit asks by explaining what is needed, what would help and way, over telling them that if they skip one coffee here or one beer there, they can do so much more and show that they really care.”
― Loren Weisman

“In painting a palette with a wide array of information, before painting the picture of your brand... it allows for the tone, temperature and clarity of your brand, the messaging and the process architecture to all come together in harmony at the same time.”
― Loren Weisman

“It is very easy to write a book and very easy to publish a book these days. It is also very easy to get it up on Amazon. However, it is not as easy to write a good book and it is not as easy to write an authentic and authoritative book.”
― Loren Weisman

“Not everyone has a book in them.”
― Loren Weisman

“All too often ego can lead us to wanting for things to be right by us and for us, over making those things right overall for everyone.”
― Loren Weisman

“Are you trying to control and guide truth or are you allowing truth to control and guide you?”
― Loren Weisman

“Take the time to vet and look carefully into those that you want help with in caring for your business.”
― Loren Weisman

“The first step though, with any business, venture or visionary is to bring them through the organizational strategy first to create the right foundation for all to be built on or corrected.”
― Loren Weisman

“We have noticed a rise in companies that allow you to purchase what we term as a prefabricated book. These books fall into one of the genres of success or coaching toward business, health, wealth, and sales to name just a few. You simply buy a system that you download which allows you to move some chapters around, change a few words, headers, add a few stories of your own, create a book cover, publish as an eBook or print on demand, and wham, you’re an author.”
― Loren Weisman

“Authenticity cannot be automated”
― Loren Weisman

“Shortcuts on the foundation of your discovery, compliance, brand, website, uniformity, competitive, comparative as well as your core messaging are a dangerous and often, the most expensive route to go.”
― Loren Weisman

“Sometimes the messaging and story are right where they need to be, but the issue is in the performance and delivery of that story and that message. The melody, tone, dynamics and tempo can be everything in a delivery.”
― Loren Weisman

“Invite by explaining about you and your store. Market by educating about what you have. Message by sharing why it can be an advantage to buy from youâ€� And consider staying in an authentic, sympathetic and relatable tone.”
― Loren Weisman

“Creating authentic messaging with your story allows for the strategy, products, and security to come together correctly and create a melody that can be heard over the same old harmonies sung by everyone else.”
― Loren Weisman

“We have more coaches on the sidelines than we have players on the field.”
― Loren Weisman

“The foundation of your messaging is framed by your words, your story and your actions. Consider making them strong, true, authentic and yours.”
― Loren Weisman

“Are you dancing like a puppet for false popularity or distributing authentic content for true authority?”
― Loren Weisman